Top
190°

Square Enix Do Have Loyalty: To Their Wallets

Much has been said recently about Square Enix turning their back on Sony, as in the last 6 months, Square Enix have seemed to shift camps and now appear to be courting Microsoft much more than anyone else. This is primarily down to the shock announcement revolving around Final Fantasy XIII, when at E3 earlier this year, Square Enix announced that it was no longer a Playstation 3 exclusive in North America and Europe.

Further rumours have been abound recently due to the Tokyo Game Show 2008, where Microsoft had its booth right next to where Square Enix set up. Comments from Yoichi Wada during his keynote speech also helped to ignite the fire, but the question is, where do Square Enix's loyalties actually lie? Is this all being blown completely out of proportion?

Read Full Story >>
finalfantasyunion.com
The story is too old to be commented.
JokesOnYou3232d ago

Was it greed when Square released FF on the ps1 after the first 6 or so had grown on Nintendo's platform?

JOY

mohib-uddin79865323232d ago (Edited 3232d ago )

I was an EXTREMELY big Square Fan . But when they announced laods of games for 360 and sided with money..... I cried. I really did !

Square-Enix are extremelly big in japan and they represent a lot of Japans indentity ! ! ! I just coudlnt believe my eyes when they sold out japans Indentity for Money

They make the japanese look BAD !

Gam713232d ago (Edited 3232d ago )

so the article was lost on you two? (not on you jokes)

edit: mohib

inconsiderate?

did you feel your feelings werent taken into account and it was selling out for money when ff left ninty and went to sony?

are you old enough to remember that or did you start playing games with the ps2?

what have you lost? you still get the bloody game on the ps3 so it can keep feeling like your playing on a playstation AND you get another ff that is exclusive to the ps3.

Why dont you go enjoy a game.

Genesis53232d ago

I don't call it anything but trying to run a business.

mohib-uddin79865323232d ago (Edited 3232d ago )

oK maybe they are trying to run a business

but look at this. Star Ocean series has been on the playstation for a long time and the fans have gotten attached to it and have been playing the game on the playstation since

then suddenly they say its not gonna be on playstation anymore?

that is really inconsiderate. that selling out your fans for money !

Genesis53232d ago

No actually nobody has ever said Star Ocean 4 is a 360 exclusive. No where does it say only on the 360. Look around you won't find that

IdleLeeSiuLung3232d ago

Are you guys freaken serious? None of the companies here make games to do you a fanservice. They make games to make a profit. The games follow where the profit goes?

Who knows, next thing we know SE changed their mind and now produces games for the Wii exclusively since it is the dominating console right now.

FantasyStar3232d ago (Edited 3232d ago )

It's common sense that every company is out their to make money, but the ones that truly succeed are the ones that can cater to their fanbase and make money at the same time. Not either-or.

Take the PC companies like Blizzard, and Valve(yah I know) for example. And now Crytek is looking to be another friendly. For Consoles, even though it pains me, if you look at Criterion Games, they've added additional content for Burnout Paradise over and over, all no charge, and better yet, they released a Downloadable version for $30 that has all the stuff! That's what I call "running a business!" -Square Enix should take notes instead of charging for demos.

giovonni3232d ago

What goes around comes around..... Final Fantasy started on The NES. How did you think the loyal NES fan felt when they couldn't get a copy of Final Fantasy 7,8,9 ... Did they whine??? No, they just got the system that carried it. You want to know why, because they were fans of the game. Some how, I'm thinking you thought Sony would have the same dominance it had in the past.

The only people that I see whinning are the ones that are fans of just a console. Are you guys that pround and sensative to miss out on potentail games of the year because you can't come to terms that a certain console you don't have is getting a game you want. Just tuck your nuts in, buy a xbox360, and a ps3 and enjoy all the great games coming out.

mohib-uddin79865323232d ago (Edited 3232d ago )

I dont think i can enjoy the game. you make it seem like it doesnt matter that its on 360.

but it does. i cant enjoy the game FULLY. becuase its going to be gimped. its going to be limited ! i dont feel its getting made to the best of the best standards. Square are not even trying to make it to the best standard. or they would have made it exclsuive to one console

becuase of Microsoft and their console

@ gam. no you are the blind one. you probably thought that through out my comment i was reffering to FF13. thats what you would think.

your to blind you cant even see that i was reffering to not just ff13, but all multiplat games from Square

You remind me of a friend that i disliked one day and loved another !

mohib-uddin79865323232d ago (Edited 3232d ago )

Ok let me rephrase my point in a way that will make peopel agree with me. well i belive they should

Squaresoft belived in Quality first money second. becuase why should u get money if you didnt give quality? thats why there games were always exclsuive. becuase exlclusive games have higher chance of being quality. thats why everything u played from them was quality only

Square-Enix are money first, quality second. thats why not everything you played from them was exclsuive or a quality game.

FantasyStar3232d ago (Edited 3232d ago )

I love the Final Fantasy franchise as a whole, I don't care too much for multiplatform status, but I don't like their business strategies like the FFXIII demo, or the releases of done-over ports and remakes for old games, and even shovelware like Chocobos' Dungeon. I am looking at the games, and they're telling me that Square-Enix is going down the tubes in flames, and it's because of the greed they have that's going to affect FFXIII just as much.

http://www.gamefaqs.com/fea... -Scroll down to 2007-2008 and look at the DS games only. Count how many shovelware, spinoffs, and ports. Isn't that effort that'd be better spent on FFXIII, or even a FFVII remake? (like the fanbase wants?). Not everyone looks at the company itself, they look at the games because the company is going to **** it up. I personally think that FFXIII got gimped already because it's being developed as a Multiplatform, if FFXIII was exclusive to only PS3/360, then I wouldn't care because developers could take advantage of the hardware specs to the fullest. But they're not, because of Microsoft and money. That's why I'm pissed. FFXIII will never be the greatest, and I can almost assure you from my crystal ball that we're not going to get that near-CG quality we've been promised because that promise was made back when the world thought FFXIII was PS3 Exclusive.

Gam713232d ago

you're blind mohib.

Who says it'll be gimped?
who says multi plat games haven't been gimped because of the ps3?

From what i've heard they're starting the 360 version AFTER the ps3 so why do they need to gimp the ps3 version?

Oh this might not work on a 360 (cant see what wouldn't) so we'd better leave it out without trying it on a 360 first.

If it gets gimped as you so vehemently believe it'll be on the 360 and they'll only find out when they start making it.

Somehow i think they'll be the same.

instead of being a sony puppet try being a gamer.

giovonni3232d ago

you are proving my point, are you really that proud? that seems to be a ps3 fans excuse... I can't play it because its going to be gimpt, how do you know.. Has the marketing of ps3 really have you trapped to believing this??? It kills me when I hear this. When I recall the ps2 was the weaker system compared to the xbox but I didn't hear no complaints about port xbox games to ps2 being gimpt... The excuses are very childish. You go head and think that way while we enjoy this very rare gameing ocassions . It hasn't been since Nintendo vs. Gen we haven't had a large load of games to play.

Common Sense3232d ago

they screwed over PS3 fans to make money in the short term.
How long do they think the xbox 360 fanbase will be larger than Ps3 fanbase?
The typical demographic that buys SE products are Playstation 3 owners.
How many of you here thinks Infinite Undiscovery would still have sold more on 360 than Ps3 (assuming it was available for Ps3)?

When you run a busines, its important to make profit and keep your customers happy, what's the point in alienating your best customers? It just seems stupid and might backfire.

I want everyone sincere opinion. How many 360 owners actually cared for FFXIII before it was multi-platformed? I personally don't care that FFXIII went multiplatform but why delay it (if they do delay it) for the 360 version or why lie about its exclusivity in the first place.

Companies should learn to treat their customers better because customer satisfaction is more important than immediate profits because a satisfied customer would always invest in a company's products.

As a Ps3 owner, I know the capabilities of the machine I invested a lot of money in and I expect products that take advantage of its capabilities. I don't buy half-assed ports for my Ps3. If I pay $60 for a game, I expect the same a quality a 360 owners get. 360 fanboys will say crappy Ps3 ports are because the Ps3 is weak...blah..blah but they know otherwise. I don't whine about sh1tty ports, I do something about it, I won't buy it because $60 is a lot of money for games and I'll only be purchasing games that deserve them.

I beseech you all Next-gen console owners, do not buy, I repeat, do not buy sh1tty products. If you do, the companies will still make them. It's simple supply and demand. If there's a demand for sh1tty products, there always will be the supply to cater to it. Companies shouldn't screw over their customers. We pay hard-earned money for their products and they treat us like crap and some say we're overeacting. I say put your money where your mouth is. If FFXIII is downgraded, I'll but it used.

Ps3 fans, if FFXIII launches on the same day for both the FFXIII and Xbox 360, restrain from buying it for at least a month. I want SE to know how it feels for their profits to get delayed.

Ps3 fans have been waiting for this game since 2005 and we get it on the same day as 360 owners, who don't even care about the gam.

I guess Sony was right. 3rd party exclusives are dead. This means the only exclusives MS will get will be from Bungie, Epic, Rare and Lionhead.

Lanoire3232d ago

But business shouldnt be done at all costs.
SE is screwing their fanbase and this is bad for the business.

The fanbase is what made square enix this big, without the fanbase, SE is nothing and profit will tumble.

SE is screwing their fanbase by behaving like this.
Ultimately, you do not anger the hand that feeds you your food.

JasonPC360PS3Wii3232d ago (Edited 3232d ago )

So what got to Square Enix when they moved from Nintendo and Sega to Sony? Did they do it out of kindness and friendship to their best buds Sony, or did they do it for money? Square Enix have always leaned more to the console that pushes the most software, and this gen it's clearly Microsoft.

Edit: below, your right they didn't make any games for Sega, my bad. Other than that, give an argument for the rest of my comment.

Lanoire3232d ago (Edited 3232d ago )

First of all, Squaresoft never made any games for SEGA because they are a 2nd party developer.
Second of all, Squaresoft left Nintendo because they had a major fight with Nintendo boss.

Get your facts straight. What happened then? 95% of Squaresoft fans followed Squaresoft to the PSX. Because there was a fight and the fans picked Squaresofts side.

I dont see anyone arguing how he is jumping to the 360, do you?

The Lazy One3232d ago

First, square has a responsibility to they're own fanbase, not the sony fanbase. The game is still coming out on PS3, so deal with it. They aren't even starting 360 development till the game is done, so it won't even be gimped. Square was never synonymous with sony; they are their own company, and they sell on the system that sells best. Deal with that.

Second, 360 fans do care about the game. Final Fantasy was the game that turned me into a gamer. Just because I chose a different system doesn't mean I don't love the series, it just means I chose the system that I would enjoy more. One game can only keep me happy for so long, so I picked a system with the pricepoint and games that would keep me entertained. That doesn't mean I'm not overjoyed I'm going to get to play FF now.

SkyGamer3232d ago

If you have read the Last page of Infinite Undiscovery, it states that Star Ocean 4 "only on Xbox 360" stamp on it. Now that could be like Bioshock but it does have the label. With all the fans whining about Bioschock quality, do you really think that will spur the devs to make Bioshock 2 for ps3?

Infinite Undiscovery was a joint venture by MGS and Tri-Ace so that game will NEVER see the light of day on another console.

Now SE devs are making things multi-plat. It is just Tri-Ace sticking with one console. Maybe they don't like to program for the ps3. Who knows but it is their decision.

Maybe the lack of SO3 sales even when the marketshare was ps2 had anything to do with it.

It is tough to sell rpg's without the name Final Fantasy and Fable behind it and get your double platinum status.

Tomdc3232d ago

Square enix as any good business has profits first always... why shouldn't they? if xbox is forkin over cash for exclusivity deals and making final fantasy multiplatform then why not?

Mahr3232d ago

"greed got to them :("

Greed -- for lack of a better word -- is good.

Greed is what drives people to innovate. Greed is what drives companies to release the best possible product they can. And greed is what drives us, as consumers, to demand the best possible product that a company can make. So that we can get the most out of our money.

Were it not for greed, we'd all still be playing Pong -- or more realistically, we wouldn't be playing videogames at all since without greed, we wouldn't have processors because even if someone just randomly built one out of nothing, it would never have been marketed to the masses without someone to say "Hey, I could benefit by getting this out to the people!"

And more specifically to this point, that thing that a lot of people here are referring to as "greed" is the same thing that gave gamers Final Fantasy VII. Do people find it surprising that this game also just *happens* to be one which is often named as the "greatest game of all time", whatever that means?

Heck, even when Square was producing games solely for Nintendo, they were doing it for the sole purpose of maximising profits.

Acting like greed and whatever one defines as quality strikes me as a little odd. How, exactly, do you people believe that companies make money in the first place? Does a company just spend a whole bunch of cash in developing a game, say a few magic words, and then the games immediately transform into piles of money?

No, they sell it to consumers. And if consumers are satisfied by the product, they pay for it. Consumers are satisfied because they get a good product and companies are happy to get money.

And by the way, when they get that money, a lot of that money goes to the employees of that company, who do things with it like feed their families and buy homes in which to live. How greedy of them!

"But when they announced laods of games for 360 and sided with money..... I cried. I really did ! "

Did you even *read* the article? It made a point to say that Square-Enix was siding with the DS more than anything else.

"Square-Enix are extremelly big in japan and they represent a lot of Japans indentity ! ! ! I just coudlnt believe my eyes when they sold out japans Indentity for Money"

If Japan's identity, derived from thousands of years of culture, is rooted in a company that makes videogames, it has bigger problems than if that company decides to make money or not.

"They make the japanese look BAD!"

I think the Japanese have worse things to look bad about. What they did during World War II, for instance.

"Star Ocean series has been on the playstation for a long time and the fans have gotten attached to it and have been playing the game on the playstation since

then suddenly they say its not gonna be on playstation anymore?

that is really inconsiderate."

And? It's a company, not a family member, not a colleague, and bit even a friend who you see every so often. They don't know any of their fans personally and neither do the fans have a real deep relationship with them as a corporate entity. Shareholders, people who actually have stock in the company; they're the ones who the Square-Enix people are accountable to. And how does Square-Enix deal with them? By making as much money for itself, and for them, as possible.

"that selling out your fans for money!"

Question: Why are fans even fans in the first place?

Because of the games, right?

Square made some games that people thought were good, and these people, in return, paid Square money for those games, right?

Beyond the actual transaction of trading games for money, there is no actual relationship. That's the beginning, middle, and end of things.

You give them your money, and they give you a game that you get X hours of fun in playing. And presumably, you haven't paid them based on some nebulous idea that they'll develop a game for you in the future, you have paid for *that* game. If the game's good, that's it.

And if it's bad, well, you could just return it or trade it for a different game.

Beyond that, Square does not have one iota of responsibility to you.

If you're a Nintendo/Sony fan and Square decides to go to Sony/Microsoft to develop games, well, too bad for you. That's what happens when you place loyalty in a brand name and expect that by paying a corporation 50 dollars you've created some kind of sacred, inviolable pact with it.

"There's a fine line between Financial Pursuit, and Fanbase appreciation. It's common sense that every company is out their to make money, but the ones that truly succeed are the ones that can cater to their fanbase and make money at the same time. Not either-or."

The ones that succeed are the ones that make the most money by satisfying the most consumers.

Why should a company cater to the same five people for decades and decades, rather than cater to a new twenty people every few years? What makes the five people more deserving of satisfaction than the twenty, other than the fact that the five have some vague sense of entitlement because... they spent money first?

"I dont think i can enjoy the game. you make it seem like it doesnt matter that its on 360."

It matters that it's on the 360 in that people who would otherwise not get to play it now get to play it. Good for them.

"but it does. i cant enjoy the game FULLY. becuase its going to be gimped. its going to be limited ! i dont feel its getting made to the best of the best standards. Square are not even trying to make it to the best standard. or they would have made it exclsuive to one console"

Too bad for you. But can you provide a reason why Square should only make games that *you* like and that *you* specifically can enjoy?

"Squaresoft belived in Quality first money second."

No, they always believed in money first. Quality simply happens to be a means toward getting that money.

"becuase why should u get money if you didnt give quality?"

You shouldn't.

"thats why there games were always exclsuive."

No, it's not.

"becuase exlclusive games have higher chance of being quality."

No, they don't.

"Square-Enix are money first, quality second. thats why not everything you played from them was exclsuive or a quality game. "

What the heck are you even talking about? Almost all of the games they've released on the consoles so far this generation have still been exclusives, and a lot of them got panned. As far I can tell, the first 360/PS3 game to be released by them is the Last Remnant, which hasn't even come out yet!

"I don't like their business strategies like the FFXIII demo, or the releases of done-over ports and remakes for old games, and even shovelware like Chocobos' Dungeon."

Whether one likes or dislikes business strategies is up to themselves.

Personally, I don't have a problem with ports, remakes, or so-called "shovelware" that get generally favorable reviews. The former two are useful because, well, not everyone was around when a lot of games were made and it would be a bit unfair to expect these people to go on Ebay and drop money on a system from several generations ago. And the latter, well, if people like it, then people like it. I can't really bring myself to feel anger over that kind of thing.

"I am looking at the games, and they're telling me that Square-Enix is going down the tubes in flames"

How exactly does one define going down the tubes in flames? As in, people not liking games? If they don't, they won't buy 'em. If people don't buy games, the company loses a lot of money. If it loses so much money that it goes out of business, well, good. If it's not pleasing people or making money, it's worthless. And worthless companies should die.

"Scroll down to 2007-2008 and look at the DS games only. Count how many shovelware, spinoffs, and ports. Isn't that effort that'd be better spent on FFXIII, or even a FFVII remake? (like the fanbase wants?)."

If they're ports or shovelware or not even good games, then by definition, there's not very much effort being devoted to developing them in the first place.

And not everyone likes Final Fantasy, so any games that *do* require effort and work out well are a good use of resources, if you define "good" by satisfying the largest number of people.

"SE just shot themselves in the foot. they screwed over PS3 fans to make money in the short term."

How exactly are they screwing over PS3 fans? Because now, in addition to PS3 owners, 360 people get to play some games too? The only example I've seen anyone actually provide is Final Fantasy going Multi-platform.

"How long do they think the xbox 360 fanbase will be larger than Ps3 fanbase?"

A better question is, how long do you think that the combined fanbase of the 360 and the PS3 will be larger than only the PS3 fanbase?

"The typical demographic that buys SE products are Playstation 3 owners."

Well, actually, the typical demographic that bought Square products were NES owners in one era and PS2 owners in the last era. I wonder if that might have something to do with them being exclusive to those platforms.

"If there's a demand for sh1tty products, there always will be the supply to cater to it."

If there's demand for a product and people buy it, then in business terms, it's a good product.

"Ps3 fans have been waiting for this game since 2005 and we get it on the same day as 360 owners, who don't even care about the gam."

If 360 owners don't care about it, then the 360 games won't sell and Square won't develop for Microsoft in the future and the next Final Fantasy game goes back to being exclusive. But if it does sell well on the 360, then obviously, 360 owners care about it. It's not very difficult.

"SE is screwing their fanbase and this is bad for the business"

If screwing the fanbase were bad for business, they wouldn't be doing it.

"The fanbase is what made square enix this big, without the fanbase, SE is nothing and profit will tumble."

If you're right and tumbles, it deserves to tumble. If you're wrong, then the fanbase is superfluous.

"Second of all, Squaresoft left Nintendo because they had a major fight with Nintendo boss."

Um, no that didn't happen. They left because the Playstation had cheap costs associated with data storage on CDs.

http://psx.ign.com/articles...

In other words, they left for money.

"Get your facts straight. What happened then? 95% of Squaresoft fans followed Squaresoft to the PSX. Because there was a fight and the fans picked Squaresofts side."

Um, until you can provide me with a legitimate source that says, verbatim, "95% of Square fans migrate to Playstation", your own facts could use some straightening.

"dont see anyone arguing how he is jumping to the 360, do you?"

Which is indicative of what, exactly? That Square's developing a game that both 360 owners and PS3 owners can play?

So if they'd ditched Sony completely at the beginning of this generation, you'd follow them to Microsoft? That makes sense.

Incidentally, you know what it's called when a person wants all the good games to be on one console -- that is, the console he himself owns? Greed.

AAACE53231d ago

Did you guys even read the article?

It is basically what I have been trying to explain to the fanboys for a while! Read the article, before you make false claims.

+ Show (20) more repliesLast reply 3231d ago
Smacktard3232d ago

Square-Enix is trash. Half-assed ports and remakes because they know people will buy them anyways due their cash-cow status. Chrono Trigger, for example. Should've been on Virtual Console, now it's gonna be a half-assed DS port. Jerks.

Ghoul3232d ago (Edited 3232d ago )

Jeez whats up with you guys, stop whining.

Its a company and a company wants to make profit the more the better for the company and in the end for you.

grow up.

Smacktard3232d ago

Doesn't give them the right to give their fans the middle finger

Gam713232d ago

Yeah. Still havent forgiven them for doing that to ninty.
I'm glad they then did it to sony.

Even though they haven't done that to either

Ghoul3232d ago (Edited 3232d ago )

where are they giving theyre fans the middle finger ?

because they also release ff13 on the 360 ?
because they port theyre games to as many platforms as possible so they make money and many can enjoy theyre games.

seriously i think gamefans are the worst in any media genre ever.

Lanoire3232d ago

Their fans is whats providing them their income. Yet they screw their fans around.

"but how are they screwing the fans around"

Actually they are. The majority of their fans are on the Playstation platform. They expected FF to be on that console. SE lied to their fans for years. Not only that but they then turn around and provide most of their support on platforms where most of their fans are not.

They might have lost it totally. And are simply delusional because I dont know anyone in this real world who will go to that much of trouble to get all consoles and handhelds just because SE is now providing irregular support for all kinds of consoles. And yet, that is EXACTLY what SE is asking from their fanbase. Thats just stupid.

They speak about business but yet there is a double standard involved. People are not stupid and they see this double standard.
360 is getting 2 exclusives and one timed. But the base where all their fans are at, aint getting anything for years to come. Thats called SCREWING your fans alright.

Why the hell do you think people are so upset in forums? Lmao you honestly just thought these were all emo PS3 fanboys whining? If a PS3 fanboy never cared about SE games, he wouldnt have whined about FF going multi platform in the first place!

The fact that he is whining, means that he is angry at SE.

JasonPC360PS3Wii3232d ago

No... they are not. You asked me to get my facts right, now you do the same http://www.square-enix.com/... your just pissed because Microsoft got a game you "assumed" was exclusive to Sony. They have an install base on 14 platforms, only 4 of those are on Sony's, sorry but your outnumbered.

Emmo3232d ago

Sony are to blame here not Square.

They delayed the release of their machine, because they believed they owned the market.

Unfortunately, delaying the PS3 and making it a trojan horse for Blu Ray is hurting them.

360 got out there early with a machine that can do most of the things the PS3 can do and got development kit out early too, so now most studios us 360 as the lead platform.

Wii launched an inovative machine that was cheaper and bought new gamers to the market.

All the while PS3 said we are the best, we are gaming. Only to release a machine that is too expensive and is not the leap in gaming they promised.

They got away with the hype with PS1 using their financial muscule to kill the 3DO 2 and Saturn, then they did the same to kill the dream cast.

Then this time around they got burnt, thinking everyone would forget about playing the latest games while waiting for the PS3 to come out. The only problem is that people did buy the 360.

You can't blame Square for making games for more popular machines.

I hope Sony do not make the same mistake with PS4.

Ghoul3232d ago (Edited 3232d ago )

Lanoire

you perfectly pointed out whats wrong with the gaming community.
Noone makes such high quality games for your fan pleasure, its business. But your childish view on this matters seems to make it impossible for you to look over your fence.

You do expect sqaure actually owes you ? if you do your a weird person sorry.

A REAL fan woudlnt be upset about the platform square picks, a real fan would just stfu about the platform and get into the store and buy the game no matter wich platform, but infact almosst every whiner that is angry at square is just a consolefanboy beeing pissed about a lost exclusiv (wich is btw the most childish thing in the whole gaming community).

"You dont do business at all costs."

WTF you talk like square killed someone, its Business ffs get over it.