Should Microsoft Go Third Party?

Alex S. from Link-Cable writes: "When you take a look at the three major hardware manufacturers currently competing in the game’s industry, the one most likely to begin releasing their titles on other platforms has suddenly become, the house that Gates built – Microsoft. They have already committed to releasing all of their titles on PC, they are open to having one of their biggest franchises, Minecraft available for cross-platform on nearly every system that its available for and just last week Phil Spencer, the head of the Xbox Division said that a streaming service of Xbox games could be available within the next three years on a number of platforms, including rivals’ Sony and Nintendo’s systems. All of this begs the question – should Microsoft go third-party?"

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Community396d ago
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397d ago Replies(7)
maybelovehate397d ago

I do think they will head in that direction and honestly I love it. The idea of exclusives is kind of silly to me in today's programming world where architectures are almost identical. The more people who can buy your games the merrier and more profitable. And if they want to keep making hardware that is also fine, just make sure it is compelling enough that users will choose that hardware over others to play the game.

darthv72396d ago

in a perfect world, these gaming systems would be nothing more than universal players (like DVD and Bluray) that come with a controller. The companies makes their games in such a way that one disc fits all so no matter if you put it into a Sony, JVC, MS, Sanyo, Samsung or Nintendo... they all play the same.

3DO tried that back in the day but they wanted way to much $$ for licensing fees which meant that hardware companies had to sell their systems for more than they should because they dont get any $$ from software sales unlike Sony, Nintendo and MS. Which usually sell their hardware at a loss (to some extent) but make the difference up in software and fees.

Now maybe we will evolve to that point on one disc fits all. Especially in the current situation of both PS4 and XBO are more alike than different so why not have Activision make one disc that works on both???? These things are like PC's and in the PC world one disc is designed to work on varying configurations of hardware.

maybelovehate396d ago

That would be ideal. Not just no exclusives, but Play Anywhere on all games. It is a nice dream indeed

mcstorm396d ago

Yep spot on but Microsoft are making windows/Xbox closer and I see them putting the two together soon to which in a way is great for the industry imo

rainslacker396d ago

While in a perfect world that may be the case, the bigger issue is, who decides what the hardware will be? Too many hands in the pot each having their own interest in what the hardware will provide to really come to a consensus on what the hardware will offer.

With movies, you have the content makers who decide this, and they all work through a consortium of hardware makers to come to a conclusion. The hardware itself doesn't offer up much beyond the ability to play such content in the way the content providers agree to.

This isn't going to be so easy on consoles, as there are lots of other services which cause the making of hardware to be profitable. On top of that, each company has it's own ecosystem which they want to push over the other, and it's hard to see any of them giving up that in order to make things more fluid for the consumer.

On top of that, it means that the actual improvements to consoles and the services which they provide could stagnate, as many of the things we see now do come about from competition, or at least get better through said competition.

Last but not least, even if we say the big 3 come to some form of consensus, it doesn't mean that another company comes along to say they have a better way, and potentially threatening the conglomerate....particularly if the big one starts to stagnate. If the bigger market becomes destabilized because of a newcomer, then it could be much worse than just one company having to fight harder for market share, and could lead to a more monopolistic industry.

InTheLab396d ago

I don't think you understand the nature of console gaming....

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Sitdown396d ago

Wait, so we have been hearing that the Xbox has no games, but now they would go third party and release the very thing that we have been told they don't have? Geeez, come on people, stick to one line of reasoning.

trooper_396d ago

How hard is it for Microsoft to deliver true first party exclusives?

rainslacker396d ago (Edited 396d ago )

I think the question is answered by the fact that MS current track seems to profit more off the licensing of other publishers work, than off their own output.

However, at the same time, GaaS does do better when on more platforms. GaaS as a general rule is profitable based on user base, and the higher the user base, the more chance people spend money.

MS gave away Windows 10 for a long time because of this very principal, because they see companies like Apple and Google making money hand over fist. Not because they're making an OS, but because they have an outlet to sell other people's work and make money on it. There is less reason to continuously improve the OS with this model, than their old paradigm which can be easily threatened as people shift their computing habits.

The only reason I could see MS going third party is if they were somehow able to have their services be a major part of how the consumer buys their games, so they can continue to make money off it. Since I don't see that happening on PS or Nintendo consoles, MS is likely to continue to make hardware. At most, I can see MS going to a licensing model, where they don't make the actual hardware, but provide a baseline spec for other hardware makers to follow, on which, their software and services would be the primary way to purchase products. I'm not sure this would be that beneficial to the hardware makers though, and things like 3DO and Steambox have shown that it's not really something that takes off, so MS would have to find a way to make it appealing.

PhoenixUp397d ago

It’d be ridiculous for Microsoft to invest billions into the Xbox brand only to later abandon it to become exclusively a third party publisher again

396d ago Replies(1)
Tazzy396d ago

It was ridiculous for them to invest in Zune and the Windows phone to and where did that get them?? Zune is gone and the Windows phone is going to end up the same way soon enough. The Xbox brand will either be only for PC or for all platforms in the future.

The_Sage396d ago

It did happen with Sega, Phoenix.

PhoenixUp395d ago

@ Tazzy

Neither of those devices had anywhere near the success that the Xbox brand has had, so not really comparable.

@ Sage

Sega was going bankrupt when they exited the hardware market. Microsoft is suffering no such thing.

The_Sage395d ago

I don't think Microsoft is going to exit the console space anytime soon, but... If the the console hardware is determined to be non profitable, they could shut it down. The board of directors will not continue to fund projects that are not bringing a positive return.

To be clear, I'm not saying that this is happening, just that it is not an impossibility to no longer fund a product line that is no longer profitable. It's like Harley Davidson no longer building golf carts. The company is fine, but the decision was made to stop the golf cart division. This can happen to any product from any company. No more beanie babys, thank God.

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crazychris4124397d ago

Why would they?? They are making a ton of money and that's all they care about.

Xb1ps4396d ago

Because apparently you can only be successful if you’re number one, if you’re not number one there is no way you can be making a ton of money.../s

FallenAngel1984397d ago

I don’t see Microsoft putting their games on PlayStation when the reason they entered the hardware market in the first place was because they felt PlayStation’s growing influence was a threat to PC.

It’s as ridiculous an idea as Sony putting their first party titles on Nintendo consoles. When these corporations invest billions into cultivating a brand that spreads their company’s influence in consumers lives, they don’t simply turn back into a third party publisher.

Araragifeels 396d ago

Microsoft only entered the console market because Sony refused to work with them, according to a former Microsoft exec.

Xb1ps4396d ago

And Sony only entered because Nintendo didn’t want to work with them..

Araragifeels 396d ago

@Xb1ps4 Objection! Sony only enter the console wars because in 1988 where it was originally a joint project between Nintendo and Sony. Sony and Nintendo were prepared to partner on a CD-ROM drive for the SNES. Things went sour. The deal fell apart. Eventually, Sony President Ohga decided to retain the project after being reminded by Kutaragi of the humiliation he suffered from Nintendo. So Sony joined because they were humiliated and backstab.

Xb1ps4396d ago (Edited 396d ago )

How’s that an objection? Lmfao!

Did Sony try to partner with Nintendo? Yes...

Did the plan follow through? No...

Why? Because Nintendo didn’t want to..

And now we have the....... PlayStation.. regardless of who’s feelings was hurt..

FallenAngel1984396d ago

And you know what Microsoft wanted to work with Sony right? For PlayStation to help spread Windows into the living rooms of consumers

Tazzy396d ago

Minecraft is an Xbox game and its on Playstation and Nintendo consoles already I don't see why they won't put their games on everything and make a ton of money from it.

FallenAngel1984396d ago

Minecraft was on PlayStation systems before Microsoft bought Mojang. Of course they’re not going to pull the game from those devices when it already proved to be so lucrative.

So poor example. They have no reason to go third party. Hell Nintendo had more reasons to go third party and they still stuck into the hardware market

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