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Jurgen Post: “The Sega brand will come back and start to flourish again”

When Jurgen Post joined the Sega Europe head office, the publisher wasn't in good shape.

In fact, when he took the role of COO and president in 2012, the firm was in desperate need of a new direction.

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gamesindustry.biz
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ARESWARLORD59d ago

Sega you f***** up huge you had so many insanely loyal fans that you got it when you killed the Dreamcast and then your games just went to total s***it's so unfortunate I still have a Genesis and a Dreamcast tucked under my TV next to the PS4 and Xbox One. You were my number one Saga and there's a lot of guys like me that would have bought any system you launched. It took me awhile but I fully realize now that the Sega of my youth the Sega that I love died with the Dreamcast there's none of you left.

Razzer59d ago

Wow. Still mad about all that? That is one hell of a grudge.

XiNatsuDragnel59d ago

Xb1 2013 reveal bro my grudge

Death58d ago

@Xi,

The difference is you are upset over a false perception. Sega simply ran out of money and couldn't exist as a platform holder.

XiNatsuDragnel58d ago

@Death

A lot of people got pissed off with that DRM BS

3-4-558d ago

Yea chill dude...Sega doesn't owe you anything.

kalkano59d ago

"I told Post that, anecdotally, I often hear the phrase: "What does Sega even do anymore?" People forget that Total War, Football Manager, Dawn of War and Company of Heroes are Sega IP."

It's not that people forget that those are SEGA IPs; it's that they don't care about those IPs. Those IPs are not even on the radar.

CocoaBrother59d ago

Yeah, people assume all they do is Sonic but that's not true with what you've mentioned is on PC.

XiNatsuDragnel59d ago (Edited 59d ago )

Please sega don't stray from the gaming ninja way

ylwzx358d ago

Sega is not the same company we all knew in the 90's or early 2000's.

TheVetOfGaming58d ago

Gaming in general isn't the same.

XbladeTeddy58d ago

They rely on Sonic Bollocks too much. Instead of innovating they just make more Sonic and his furry friends crap.

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