Nokia's Download! service is a built-in app shop on most S60 handsets, and represents a potentially brilliant way to get S60 software to S60 users, increase sales of Nokia phones and generally make a lot of money for all concerned. Unfortunately Download! is a really badly organised shop with a very poor choice of software, and the phrase "massive wasted opportunity" hangs over it. Will a third party now take up this opportunity and offer a proper app shop?