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IGN: NBA Live 09 Synergy Interview

This is where Synergy Sports Technology comes in. Culling literally years of scrutinizing detail and information on players, teams and the way they interact on the actual lacquered planks of wood that make up the myriad NBA venues around the country, Synergy seeks to deliver the kind of ridiculous detail that's all but required by teams looking to break down the techniques and plays of their competition.

It works just as strongly for the folks making the games about this confluence of data and seemingly random events, as IGN's talk with Garrick Barr, Synergy's CEO made blatantly obvious. Read on to find out exactly what they're adding to this year's version NBA Live 09, EA's roundball simulation.

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