Gamasutra: 2K Sports VP On Sports Game Dev, Market

To an extent, sports game development operates notably in a notably different manner to most game development: their designers have a fixed real-world goal and point of comparison, and their development cycles tend to be both constrained and constant.

Visual Concepts has been developing sports games for over a decade, primarily under the 2K banner that kicked off under Sega in the Dreamcast era, and eventually lent its name to current owner Take-Two's entire 2K Games brand.

Gamasutra caught up with 2K's VP of sports development Jeffrey Thomas -- also an executive producer on NHL 2K9 -- to discuss Visual Concepts' heritage, its approach to game development, its attitude towards the Wii, and the market's future potential.

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