The Tech Report Writes:
"Are folks who buy Macs really happier with their purchases, or are they just lining Steve Jobs' pockets by paying more for the same thing? According to the American Customer Satisfaction Index (ACSI), Mac users are actually much more pleased than their PC-using counterparts-and the gap between the two is growing wider.
In the second quarter of each year, the University of Michigan surveys customer satisfaction across a chunk of the market spanning computers, cars, major appliances, search engines, and news sites. To give you a rough idea of where things stand, last quarter's index shows an overall satisfaction of 80.7 (out of a possible 100) across those areas. Toyota and Google both score 86, General Electric scores 80, and AOL scores a paltry 69."