Nielsen: 17% of GTA IV Purchasers Underage - They also found episodic content on 360 swayed some buyers

Gamedaily.biz writes: "The folks at Nielsen Games have released a new report on Rockstar's Grand Theft Auto IV, which looks at reasons for purchase, platform preference and perhaps most interestingly the ability for minors to get their hands on the controversial title. In fact, Nielsen found that 17 percent of respondents in their survey who had purchased GTA IV were between the ages of seven and 16.

Elsewhere in the Nielsen report, the company found that Microsoft's exclusive episodic GTA content (coming this fall) did have some sway on consumers, with 25 percent of those who purchased the Xbox 360 version of GTA IV citing the extra content as a deciding factor. 64 percent said they simply prefer the Xbox 360 over the PS3."