From the article: "Exploring Wikipedia, I read that as video games gained popularity that the term was used to describe an obsessive loyalty towards one platform. It goes on to say that this could be due to the price of the consoles limiting people to one console and the obsession stemming from the defense of that decision.
This made more sense to me.
However, reading multiple gaming forums and filtering out the immature "ps3 iz gay!" comments, I couldn't find any comments referring to the price of a console being the reason why a particular person has chosen one console over another. The common factors appeared to be the gaming library, the online factor and the person's gaming roots."