Activision Snaps Up Spyro, Crash, Prototype & Ice Age

TVG Reports: "Following in the aftermath of the Vivendi Games merger, Activision today announced plans to absorb a number of Vivendi's brands into its own catalogue and take a close look at the publisher's internal studios.

Brands now falling underneath the Activision banner include videogame stalwarts Crash Bandicoot and Spyro, Radical Entertainment's Prototype, Ice Age and an unannounced original IP.

"Four of the five properties that we are keeping will be wholly owned properties that further bolster our strong brand portfolio," said Mike Griffith, CEO of Activision Publishing. "We are very excited to add such recognizable and successful brands as Crash Bandicoot, Ice Age and Spyro, which reinforce our leadership position in movie-based and family entertainment video games."

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