The GO!VIEW branded video download service launched in Beta form on the 8th July 2008 and is the first official PSP video download service anywhere in Europe. It allows millions of PSP owners to use their devices to house a personalised library of programmes to enjoy whenever and wherever they choose. Customers will be able to download Movies, Sports and top quality TV programmes directly to their PSP, via the PC.
As the payments and packaging partner for the service, MPP enables payments to be collected on a pay-per-view and subscription basis. eWallet services, micropayments, and free trialling capabilities combine to create a suite of options to support user adoption. The MPP eWallet provides consumers with easy repeat purchase at the click of a button whilst also providing a pre-pay credits system and a recurring payment facility to enable consumers to maintain subscriptions indefinitely. All payments are made via credit or debit card in multiple currencies.