As far as mobile phone releases go, the Motorola ROKR E1 was something of a disaster. Released way back in 2005 amid intense media attention and a flood of marketing hyperbole, the phone was famously bundled with Apple's iTunes software but lamentably possessed very little else of merit. Unsurprisingly, it flopped at retail.
This failure didn't stop Motorola from having another stab at the highly lucrative (not to mention extremely competitive) music phone market. Other products have been released bearing the ROKR moniker, but it's taken three years for the company to construct what is arguably its best chance at claiming back some of the territory that rival manufactures have quickly devoured in the intervening years.
That phone is the ROKR E8.