Sony Hid Behind A Curtain Of Hype At E3 2015

AG from EGMR writes: "Sony put on a fantastic show at E3 2015, of that there is little doubt. The huge announcements came one another and the crowd was in such awe that even Uncharted 4’s technical difficulties could be overlooked.
Sony often gets the job of closing up the frenzy of conferences which starts with Microsoft and with full knowledge of this there’s almost a pressure on them to grab people’s attention after several long hours of conferences. This year Sony played to that in the most extreme sense and if E3 is all about smoke and mirrors then for two hours Sony became the embodiment of E3."

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Snookies121245d ago (Edited 1245d ago )

I watch E3 for crazy surprise game announcements. This is what Sony gave. Call it what you want, the hype is real and it's a great feeling. Besides, there are plenty of games to get through 2015, don't really see myself finishing all of them by the end of the year anyway.

MasterCornholio1245d ago

Well said. E3 has always been about the exciting announcements for me.

Genuine-User1244d ago (Edited 1244d ago )

I agree with the two of you. And so does NeoGAF. lol

NeoGAF's Best of E3 2015 awards:

1.Horizon - Universal appeal
2.Uncharted 4
3.The Last Guardian
4.Fallout 4
5.Final Fantasy VII Remake
6.Star Wars Battlefront
7.Metal Gear Solid V: The Phantom Pain
8.No Man's Sky
9.Mario Maker
10.Shenmue 3

Cupid_Viper_31244d ago

Hahaha, I actually have to laugh how how many people actually can't take it that Sony is dominating. It's literally sooo fun to watch.

But I do miss the days when MS would show up on stage with Usher, and the entire Cirque du Soleil crew, with pink elephants. Or the days where MS could simply announce that Final Fantasy 13 is coming to Xbox 360 and people would declare them winners. :) sigh....those were the days....

Griever1244d ago (Edited 1244d ago )

Sony's E3 was mind-blowing. E3 has always been about showing future projects. Just look at the games shown at MS or Nintendo's E3 last year or the year before that. Several of those games have still not been released. I am just amazed that nobody criticized MS for not releasing a single retail exclusive for the first 9 months of the year but they are criticizing Sony for not releasing a AAA title for the last 6 months of the year. Why is the holiday season everything? Do people only play games during the holiday season?

Moreover why is everyone actively ignoring the exclusive games releasing on PS4 in 2015?? The PS gamers are happy with the games they are getting so what is the problem with these concern-trolls? We do not want annual/biannual racers and shooters in the name of AAA exclusives! Here are just some of the games that I am playing in 2015 on my PS4.

Tales of Zestiria
Disgaea 5
The Tomorrow Children
Dragon Quest Heroes
Persona 5

Those are more than enough exclusive games for me to play for a whole year! And we are not even talking about the multiplats yet.

Docknoss1244d ago (Edited 1244d ago )

Woo wee that list is way off, complete joke! Keep drinking that coolade

catinthehat1244d ago

Ps4 exclusives are better than all the other platforms put together and the are more of them to boot

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traumadisaster1244d ago (Edited 1244d ago )

Did you read the article, the author explains that hype does not equal games in 2015. Hype does not turn multiplats into exclusives.

Which he hopes doesn't limit new console sales.

1244d ago
FriedGoat1244d ago


Why did you leave Rocket League out from July? That's my most anticipated game this year!

OB1Biker1244d ago (Edited 1244d ago )

That title is silly.. (Sony hid).. Could as well say Ms hid a drought of AAA exclusive so far this year with hype for the 'Holiday season' only companies care about to sale more
Why did nt Sony show off the Drake collection or Gow remastered like Ms did? or Until Dawn coming in a few weeks? Or they didnt even show Rachet & Clank at the conference ... doesnt seem to me they were trying to hide behind a curtain of smoke or announcing new hardware or firmware to make some noise

LordMaim1244d ago

Sony has a ton of games still coming out in 2015 that weren't even part of their show, but they were present in the booth at E3. They wisely chose to devote their time to new games on the horizon rather than showing off the same thing year after year.

Aside from Uncharted, but that was just awesome.

elarcadia1244d ago


I agree that there is a lot more to look forward to on the PS4 than people give it credit for. The only reason I don't own a PS4 yet is because as much as I love indie games, I can't justify buying a full console for just indie games. I want AAA titles, and I want exclusives. I am a huge Persona and Tales fan, but with those coming out on PS3 as well, I just can't justify buying a new console when I already own a PS3.

With that being said, if Sony's announcements at E3 2015 this year live up to the excitement, I will most likely be jumping on the PS4 train next year!

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rainslacker1244d ago (Edited 1244d ago )

Well...E3 is about generating hype, so if Sony had a whole curtain to hide behind, I think they did their job right.

Seriously, the entire game industry hides behind a cloud of hype, why is Sony criticized for it?

Hype is generated, perpetuated, and exaggerated by the press and the community. Companies just has to present things for people to get hyped about.

We'll decide what's worthy of hype, not the companies themselves.

VsAssassin1245d ago

Oh please. E3 is a trade show. It exists to let presenters woo and win business. And you guessed it, the business is the gamers.
I don't want to say Sony won E3, because it starts a never ending cycle of hate. But, I want to say they really made a big impact on the gaming community that day.

caseh1244d ago

Agree with you completely but I think some people are missing what the author of that article was getting at.

There was nothing at E3 that said "go out and get a PS4 now" as most of the hype was for titles that are close to a year off being released. MS on the other hand had a few things in the pipeline that are a little more tangible.

Sony done it for me the moment they announced Shenmue 3 but even then, it will be on PC. *shrug* :)

LordMaim1244d ago

Sony is in a position where they can concentrate on the future of their platform, where Microsoft concentrated on showing off the immediate gains.

As I said above, Sony still has titles releasing throughout 2015 that weren't part of their presentation, but were available for demo in the booth. They could have showed off things like Until Dawn, God of War III Remastered, Hellblade, the Uncharted Collection, any one of a list of games still due this year, but instead chose to highlight the next steps for the platform.

Whereas some of the titles that Microsoft was showing off were part of the Xbox One reveal back in May 2013, and some of those aren't due out till 2016 either. They've shifted strategy since then, and concentrated on showing off any games or features that would prove the value of the console today. I'll bet that backwards compatibility was a bullet they'd been saving for a while too, waiting for a moment like this one.

KingPin1245d ago

more like sony revealed what was behind their curtain of awesomeness.

for me, personally, MS had a great show, but sony had a slightly better one.

in the end, gamers win all round regardless of which console you own.

ibrake4naps1244d ago

what awesome game announcements did ms show?

traumadisaster1244d ago

None, it was their worst event ever. I think they talked about mundane blah blah.

Now watch their event it had cool games just as sony did.

rainslacker1244d ago

BC was pretty awesome. Don't think it constitutes a "win" of show, but it is certainly a win for gamers, regardless of if they care about it, because it at least gives the option.

I wish people would stop complaining. This years E3 was the best one we've had in a very very long time. Doesn't matter which console you prefer. Heck, there was even a PC conference if you care nothing about consoles.

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