Microsoft targets Xbox 360 owners with backward compatibility announcement

Microsoft has ramped up in its battle to convince Xbox 360 gamers not to defect to PlayStation.

The platform holder’s backwards compatibility announcement at E3 was designed to try and convince some
of the 84m Xbox 360 owners to stick with Microsoft.

The platform holder, which has called this year’s line-up the biggest in the company’s history, continues to struggle in the face of a resurgent PlayStation. But corporate VP and CMO Mike Nichols believes this year’s line-up, backwards compatibility and the recent price drop to £299, will allow the firm to claw back ground on Sony in the UK.

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greenmiker1247d ago

I agree with him, its a smart move by microsoft.

Letthewookiewin1246d ago

Hopefully it moves some systems.

Lightning Mr Bubbles1246d ago (Edited 1246d ago )

I think this is overrated.

Don't get me wrong, it's a convenient feature. It's not a bad thing, but system seller? This is the reason XBOX 360 owners would buy an XBOX One? So they can have access to all the old games they already have access to?

Someone said that you can trade your XBOX 360 in for an XBOX One and have it all.

I guess that's a good point, but how much will they give you for your XBOX 360? And you still have to buy the games, It's not like they are free.

So you have it all but all that you already had. But it is conveniently all on one system. I'm not gonna deny that, but atleast to me it's just not that huge of a deal.

kungfuian1246d ago

I do think it's a smart move but it's a move two years too late IMO. Backwards compatibility is more likely to be a draw at the beginning of a console's lifetime, when their are few games and people are more attached to their library of old games. After those transition years I'm not sure how much impact it will have.

Nice feature non-the-less. I'd like to see Sony match it by offering free PS Now access to games if you have the disc in the system.

On a side note, I wonder how this will affect sales of Remasters on the system? I could imagine it would negatively affect sales and maybe even potentially prevent publishers from making X1 versions (if they think the profit margin will be too low).

vega2751246d ago

I still have a lot of 360 games and my 360. Glad I can finally box it up and play those games on the X1.

Akira20201246d ago

Why, when you could just play it on your Xbox 360?

holysmokesbatman1246d ago

My xbox one is in the lounge, my 360 is in my bedroom, now I can play 360 games in both rooms and even better I can stream them to a win 10 laptop anywhere in the house!

1246d ago Replies(4)
1246d ago Replies(4)
Rookie_Monster1246d ago (Edited 1246d ago )

Great move. There are over 80 million X360 out there and many have a sizable collection of games they can carry over to a new console and it adds value to the ecosystem at no extra charge for the x360 games the owner already owned, either disc or digital.

A great strategic move and a great feet of software engineering by the MS. This is HUGE!

Letthewookiewin1246d ago

It's no where near 80 million unique units. Literally everyone I know that had a 360 replaced it 2 or 3 times I wish I was bullcrapping it was really bad.

emilijo7771246d ago

i agree. let's hope Xbox One will start shrinking that 10 million gap now.

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