If you spend a lot of time reading game reviews, you might have started to notice that they all read, well... kind of same-y. From the rambling screeds of the most pretentious critics to the half-literate scrawlings of preteen forum posters, the common threads - once you know enough to spot them - make almost every piece of coverage read like it was written by the same guy.
This is because, like most writers, game journalists tend to fall back on easy clichés to help them make their points. Sometimes it's lazy, but more often than not, they don't even realize they're doing it. And it doesn't help matters that there's a whole unwritten vocabulary of clichés that's spread across the entire industry, including the press and the companies themselves. Here, in no particular order, are a few you may have noticed yourself.