GameSpy: "At E3 it's pretty easy to pick out the station playing Pure at Disney Interactive's booth. Imagine a white-walled space filled with happy games based on cartoon dogs and Hannah Montana and filled with music from High School Musical 3. Then amongst all these poster children for family values, there's one station with a crowd of people around it yelling "Yes!" and "Oof!" and "Right into the rock!" That's the station playing a very promising ATV off-road racing game based on hyper-realistic racing tricks and getting an insane amount of air on custom-made quad-bikes, and we had arrived just in time to see one player faceplant directly into a large boulder in the midst of the wilderness of Wyoming."