GGG writes that Sony having the marketing campaign for Battlefront, combined with Force Awakens hype, may push the PS4 to top the Xbox in US hardware sales this holiday unlike in 2014.
It definitely helps
Yh before I felt Microsoft would take the Holiday season with their aggressive pricing like last year but with this Sony definitely wins like they did with Destiny
November should be really interesting. PlayStation with Star Wars: Battlefront vs. Xbox with Call of Duty.
Battlefront coming to xbox one too i don’t see how multi platform game can give Sony edge over Xbox this holiday when Microsoft have a whole exclusive game in holiday like tomb raider. to all who disagree with me it’s just the facts and If you compare the markting games MS have COD balck ops 2 and the The Division but that does not make MS win
I don't think Sony is too worried about 1 month though, especially when they dominate the other 11 months.
It's marketing 101. you promote something (that is multi) like it's your one and only and people wont know the difference because there is no other marketing for it.
Its actually true, annoyingly so. I remember during the ps3 360 early days my step father and all his friends saying that ps3 had none of the games he played on his 360 and he truly believed that. Even when I showed him links to the games for ps3 online he thought it was all photoshopped cover art. (i'm not vouching for my step father's intelligence) It goes to show however that a strong marketing campaign really can make people believe the dumbest things.
@ xHeavYx Sony very much cares about the holiday months, make no mistake about it. They are the biggest months of the year for sales by far but I understand your point, the PS4 is leading the other 10 months of the year. I bet if you asked Sony if there was one month they would like a guaranteed win on it's November.
@tinynuggins - The difference is that the PS4 also has very good sales numbers worldwide during the holidays even if the Xone slightly beats it for one or two months in the US. When you add to that the fact that the PS4 already outsells the Xone the other 10 - 11 months of the year, its not going to make or break the PS4 based on what happens in November.
The game is also coming to XBOX, plus they got Halo 5 and Tom Raider and F6. Im pretty sure XBO will be fine.
I think Ms got COD and the Division marketing so it's kinda balanced Possibly a unannounced exclusive for PS4 would be nice
If someone's looking to get a console during the holidays this year and looks at each consoles respective lineups, how could you possibly give the edge to playstation? Theyll see xbox has forza, halo, and tomb raider along with all the multiplats while ps4 just has the multiplats. (Of course this could all change at e3 but I'm going off what we know now) I really don't see how anyone could give the edge to sony based off of marketing rights of a multiplat game.
^ I'm kind of confused whether this is just pure specualtion or not. Where is the source that states Sony has marketing rights? Highly doubt Microsoft will sit idly by with such a huge franchise during the holidays along with the premiering of Star Wars: The Force Awaken. Also, is it me or is no one on edge on the fact that Battlefront is only or mostly a multiplayer game? Geez, I was expecting a single player. Can't wait to see hohw this turns out with it's only online features and whether XOne will see some "benefits"? hmmm...
I find the reasoning behind this article completely laughable. 1. It is multiplat 2. Sony fans still whine to this day about titanfall being Multiplayer only, so what has changed?
Pathetic that you morons still argue about stuff like this.
@d_g Multiplatform games help any one side by selling more units on that side bottom line there are (that I know personally) people that bought a PS4 just because most people have PS4 or most of their friends have PS4 so Thats what they bought last holiday and CoDAW I believe sold more on PS4 than X1 in 1v1. My point is that there is more PS4s than X1s in the world and even with the ads for CoD it still sold more on PS4 this holiday I see your point but multiplats can indef give a side an advantage SWBF will be a big help for Sony this holiday though even with CoD ads for X1 I personally don't think THAT's enough to take away the PS4. We'll see what happens my bet is that Sony will dominate this holiday season over X1 to be honest even with the ads for multiplats on X1. The Division COULD be that difference if they did get ad rights, that I give you. CoD and Tomb Raider ads and temp exclusivity? Not going to give X1 The win alone. Not saying that X1 is bad or sucks or Tomb Raider is bad or anything I just think the PS4 momentum and pre-exsisting sales will give it the win. E3 can make the difference too. So I may eat these words in 3 months:)
"Battlefront gives Sony edge over Xbox this holiday" Probably not. Battlefront is multiplatform... and can be played first on X1's EA Access. Microsoft has Halo and Tomb Raider (timed exclusive) for this holiday, and likely some deal with Call of Duty.
Yea but the average consumer does not know that! ITs free advertisement for this ps4....just like call of duty advertised on xbox 360 last gen...it helps a lot more than you think.
Destiny helped PS4 despite being multiplatform. So did WatchDogs. Plus a whole slew of games being released throughout the year means you still have more and in some cases cheaper options. Still though, I'll wait till E3/Gamescom before assessing what will be happening at the end of the year.
@Fries1223 MS will find the way to advertise it like they did with Destiny. You can be sure of that. http://i.kinja-img.com/gawk...
It worked out fine for destiny ps4 sold 500,000 ps4s that week
It does. It will sell some PS4 for sure b/c the hype is gonna be out of this world. It's about the only thing bigger than Halo. If we also get an Uncharted Remaster trilogy, it may be enough for Sony...all without releasing any of their own exclusives. Crazy smart.
@funkybudda i tend to play EA games on my xb1 because EA access saves me 10% and i can play early . EA says its doing well so i'm probably not alone . EDIT : whoops wrong spot sorry
does it ? i'm going to be playing early on my xb1 even if its slighly better looking on my ps4 . maybe thats just me .
yea, probably just you.
Who's to say by that time Sony wont have announced EA Access for ps4?
It will be battlefront vs COD vs Halo let's see which one cannibalizes which
So PS4 will have marketing rights/bundles for Batman/MGS5/Battlefront? Thats huge!
@Relientk77 it definitely seems like a great call for Sony. The only thing that derails this is if this game turns into another BF4 debacle.
All those articles are written like Star Wars is some exclusive for ps4 while it comes to pc and xbox one as well and even BETA will be first on XO and release (ea access). Hell, even trailer was footage from pc (read line at the end of the trailer). Don't really get what's the fuzz about.
No doubt you feel the lead platform is ps4 so your hatred for the game is growing even though they haven't said that ballseye.
I don't think it matters, both consoles are going to sell well this holiday, and unlike fanboys, MS and Sony don't really care if they outsell each other, as long as they both reach there targets everyone's happy.
I hate consoles. All this exclusive content early pre order bonus crap come from them. Pay for multiplayer at 30fps. One evil world we live in. Now finish arguing which commie box is better. If Battlefront is great can't wait to play for years to come! People still play bad company 2! People actually care that a multi plat game is marketed on one of the 900p boxes more than the other? PlayStation crowd is nothing more than 360 fanboys converted this gen. Marketing firm whores = console crowd.
I agree. I've been saying it for a good while already, but the game alone I believe will outpace a lot, if not all, of the released games during the holiday season. It would be no surprise if this marketing deal drives Sony along with it. It's a marketing campaign that will be very similar to the way MS uses it for Call of Duty during the holiday season. But this time, Sony has a bigger contender with Battlefront. Why is it bigger? It's bigger because the movie itself is already picking up steam with both old and new fans alike.