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Are Games Being Delayed Just to Build Hype?

Yesterday was a big day for gaming, for all the wrong reasons. The Delay Monster, the mighty beast that has dined on many a game, struck again. This time it devoured Uncharted 4 and also decided that Project CARS was so tasty that it just had to feast on it once more.

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ArchangelMike953d ago (Edited 953d ago )

I doubt it is just to generate hype, seeing as the longer a title is delayed the higher the development costs. However I think publishers are beginning to realise that they set unrealistic targets for developers; and also that releasing a broken game at launch has become a stigma that negatively impacts both the game and the company in the long run.

Just look at Ubisoft. It would have been better for them to have delayed Watchdogs and Assassins Creed Unity, and released those games when they were up to standard. Both game releases have negatively impacted consumer trust.

Games like Batman Arkham Knight, The Witcher 3, and Uncharted 4, will be so much better because they had extra dev time. Moreover, a better product will always result in better sales.

DarkOcelet953d ago

The Division will seriously have to earn consumer trust back. If Ubisoft released it broken just like Unity or heavily downgraded just like Watch Dogs, then their future games sales will suffer.

Darkwatchman953d ago

Watch Dogs was already delayed by quite a few months and that still didn't wok in its favor

kreate952d ago

When it comes to delayed games.
I always think final fantasy games.
Than duke nukem and last guardian.

3-4-5952d ago

* Delaying a game = spending money.....lots of money..

You don't delay a game months just to build hype.

That is the dumbest thing ever written.

+ Show (1) more replyLast reply 952d ago
plsburydoughboy953d ago

This is a ridiculous theory. Clearly, delaying games leads to potential lost revenue, and increasing risks, as the longer games are developed the more the bill goes up. This is why it's prudent to cancel some games even if they're well into development.

Every delayed game that ended up selling well was lucky to have gotten the better end out of that deal.

spacedelete953d ago

yes its all for hype. most people forget about most games release dates so they use delays as a way to hype a game up. anyone who says delays aren't for hype and the dev really wants to improve the game needs to get their heads away from their backsides. look how many games are delayed and STILL broken such as Driveclub which had a year delay and was still broken. people are sheep and gullible and will believe anything a dev says. i mean a dev would never lie to us right ? what a bunch of sheep.

GarrusVakarian953d ago (Edited 953d ago )

It amazes me how consistently wrong you are. The vast majority of the time games are delayed because they simply aren't ready to release. The only other reason I can think of is to avoid releasing at the same time of big releases like GTA V and CoD. Take Uncharted 4, for example...why would Sony and Naughty Dog give up their holiday 2015 slot, the most important slot of the year, if they were just trying to build hype? They wouldn't. It's been delayed because it simply won't be ready.

And calling people "sheep", really? What are you, 14 years old? You sound like a clueless, angsty teenager. Take off your tinfoil hat and get with the real world, kid. You're becoming the laughing stock of N4G.

kreate952d ago

Not to mention uncharted was always released in the holiday season.

uth11953d ago

No- it's very easy to underestimate the time needed for large software projects. Issues arise that were unforeseeable at the start of development

Jdoki953d ago

No they are not.

The majority of hype comes from the media these days, not the devs / publishers or even us gamers.

I'm not saying when games are announced that the dev / publisher doesn't know full well there's a high likelihood the game will be delayed - but it certainly isn't for hype and to garner more sales.

nowitzki2004952d ago

Agreed. Clicks clicks clicks.

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