Hi PlayStation Nation! I’m extremely excited to announce PlayStation HEROES, a brand new initiative that will give PS4 owners the chance to play celebrities and professional athletes in the games of their choosing, with nearly all proceeds going to charity. This is not a one-time event – gamers will get the chance to challenge celebs every month.
Winners will play some of the biggest PS4 games with cultural icons from the sports and entertainment worlds, online via PlayStation Network and in person. Here’s how it works: PS4 owners will purchase and download digital themes and other items via an official PlayStation HEROES app, with each dollar spent providing you with a sweepstakes entry to win one of the celebrity gaming sessions. Proceeds from the sales of those items will help aid some amazing charitable organizations including Make-A-Wish America, The USO and The V Foundation for Cancer Research. To celebrate PlayStation HEROES and kick start our support for these incredible causes, we’re donating $100,000 to each charity.