Top
40°

Ads That Pay for Game Play

For Internet users who hate to pay for content, Ultramercial, LLC has just the solution: let an advertiser pay your way in, after you trade 30-seconds of your attention for free access to online games.

Ultramercial's newly patented business model and advertising format has provided free game play to Internet users at such popular gaming sites as WildTangent.com, Real Networks' RealArcade.com, SkillJam.com, IGN.com, and Lycos' Gamesville.

"Online gamers see the advertiser in a fundamentally different light, as the provider, rather than the interrupter," said Ultramercial's CEO Dana Jones. "Presenting a choice to the viewer to start the ad, with an immediate direct benefit associated with completing the ad, is a game changer, a true paradigm shift."

Read Full Story >>
uk.gamespy.com
The story is too old to be commented.