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37Games Intends to Exploit the Mobile Game Market in 2015

"37Games starts to enter the mobile game market", the President of 37Games Li Yifei recently talked about the 2015's marketing strategy. 37Games intends to take up the mobile gaming market with the way that was once used in promoting browser games. Namely, the prior objective is to win over the market share without considering the profit in the short term.

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