Namco Bandai president Takeo Takasu says the company must sell 500,000 units of every PlayStation 3 game in order to turn a profit.
He said the average game now costs $8.6 million to create. "We have to sell at least 500,000 copies per title worldwide to make a profit on PlayStation 3 games,'' said Takasu. The firm offered two games or PS3's launch in Japan and the U.S, Ridge Racer 7 and Gundam, both of which are "selling well " he said.