PS4 Price Cut May Happen Sooner Than You Think

GGG argues why a PS4 price cut, even amid the system's runaway success so far, isn't out of the question for late 2014 or the first half of 2015.

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user74029311304d ago (Edited 1304d ago )

No not really, Its the fastest selling system in the world right now.

disagrees for stating they do not have to drop the price right now? interesting

Abash1304d ago

Price cuts are done to re-energize sales and momentum, and the PS4 has had absolutely no problem with that. There won't be a PS4 price cut for a while, the system isn't even a year old. Sony will drop the price of the PS4 when it's appropriate and necessary, and that won't be for a long time

ZodTheRipper1304d ago

I'd say they drop it around christmas just to get a big slice of the pie since this christmas will see a huge increase in demand as slowly the casual crowd is adapting to the new consoles. Also two exciting games are coming soon after that, The Order 1886 and Bloodborne will draw tons of people to the PS4.

ThatOneGuyThere1304d ago

if they do drop it in december, it will be a temporary thing. Most retailers will probably try to move more PS4's with their own sales(black friday), just to get people into their stores.

InTheLab1304d ago

Sony hasn't dropped the price of the PS3 in a while so why would they drop the price of the hottest console on the market. It's stupid.

What they will probably do is a bundle like usual. Sony doesn't drop console prices like MS and Nintendo, who will probably drop the price again this fall AND add a game or two.

gaffyh1304d ago

If the Xbox One starts outselling the PS4 consistently, then we'll see a price cut, but not going to happen for a while yet. Xbox may even outsell PS4 in the holidays like they did last December (unlikely imo), but even then it was only by about 100k, so not really enough.

cleft51304d ago

A $299 PS4 would murder all competition. Already at $399 the PS4 is a great value, but at $300 I just don't see how you don't buy one.

DVAcme1304d ago (Edited 1304d ago )

@ZodTheRipper Agreed, I've been saying for a while that there'll be a price drop around that time, probably for Black Friday. Hell, if they do that price drop, it'll BURY the XB1 this holiday season. Microsoft can't release the non-Kinect XB1 AND drop it in price so fast in a row, it'll anger players and DEFINITELY anger investors.

@cleft5 I think 100 dollars is too steep a price drop, at least for now. I'm thinking more around the realm of $25-50 dollars, mayyyyyybe $75.

blackbeld1304d ago

Just drop it, I repeat just drop it!

Kill all the competition the sooner the better. Then finally fanboys can get a normall life :)

But we all know Sony not gonna do that this early.

ShinMaster1304d ago

I see a $50 price cut. But not $100 yet.

kreate1304d ago

I hope there's a price drop on ps3/360/wii-u.

Wii-u cuz its been out in the market longer.

Mithan1304d ago

Not entirely... They may do a price cut just to keep things going strong, giving them further forward momentum and totally locking down this generation.

Ultimately, it will come down to production. If they are maxed out at 400 they won't lower the price, as they won't be able to meet demand anyways.

Sony also knows that how popular something is can change. I guarantee you it isn't as simple as amazon being sold out. They will lower the price if they can make more units and they think they can sell more as a result, because at the end of the day, each system sold means a potential customer buying games, which means more exclusives and such.

UltraNova1304d ago (Edited 1304d ago )

IMO even if the ps4 gets outsold for 3 or more consecutive months and by a large margin I might add (wont happen)Sony wouldn't cut the price.

Because they are making money out of each unit and manufacturing costs probably haven't gone down enough to justify an price cut.

They could bundle for this holiday and tough it out by relying on their great 1st semester 2015 game lineup and announce the price cut at E3, 2015, if they are still being outsold that is.

Death1303d ago

"Sony doesn't drop console prices like MS and Nintendo"


Since you are clearly ignoring history, what are you basing this on? The Xbox 360 launched in 2005 with a highline and lowline SKU at $399 and $299. Nine years later and you can buy the top SKU at $349 and the lower end SKU at $249 with a Core edition at $179. http://www.microsoftstore.c...

The PS3 launched at $599/$499 a year later and their most expensive bundle on the Sony site is $269.

Jonny5isalive1303d ago

I dont think there will be a price cut till next year. It will be a huge seller this holiday as there will be more games out.

Maybe the xbox 1 will have a price cut tho, so that could have an impact on ps4 price.

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qzp1304d ago ShowReplies(2)
cee7731304d ago

No price cuts this year maybe A free game or two for the holiday Bundle but thats it.

OtakuDJK1NG-Rory1304d ago

In the WEST that is. Japan nope.

3-4-51304d ago

PS4 Price cut to $300 = Even more dev's switch to PS4 because of future install base increase.

Magicite1304d ago

Actually Wii was selling much faster, but mostly thanks to the Japan.

Cryptcuzz1304d ago

I agree and articles like this are only bad for the industry and nothing else.

Why create false hope or expectations for those that are on the fence on purchasing the PS4 now.

A price drop for the PS4 is not needed, considering the pace that it has been selling so far. To generate more sales later on in the Holiday season, I believe it could get the job done through bundles, PSN vouchers, etc.

spacedelete1304d ago

its the same price as a Xbox One now. its true the PS4 is superior in every single way but there are alot of dumb people out there who are thinking of buying Xbox One because its the same price as PS4. if PS4 drops in price it will sell even more than it is now especially with the holiday season full of games to release. price is the most important factor. if people find out the PS4 is not only more powerful but also cheaper then they will have no choice but to buy PS4.

AndrewLB1303d ago

Actually it's not. The 3DS is beating out PS4 according to VGChartz.


yeah its just too bad that vgchartz numbers are completely made up estimates by gamers who are in no way qualified to give accurate information.

anyway he obviously said "system" meaning "console". and youd better believe the ps4 is the hottest selling console :)

lsujester1303d ago

They have gotten better at their estimates over the years, though. They usually end up not being terribly far off from official numbers when it's said and done. Close enough to get an idea of how many of these things are selling if nothing else.

assdan1303d ago

People seem to forget how fast the first price drop usually happens. I'd say that if it goes a year without needing a drop, that's good. If the price dropped at the end of this year or early next year, that would be perfectly acceptable.

combatcash1303d ago

I hope it does, I'll need a new one soon. My son ruined the blu ray drive :( I'm stuck downloading games for the time being.

MehmetAlperTR1303d ago

It's ( PS4 ) 1.499 TL in Turkey ( which is about 750 US $ ) I think we need a price cut.

Slick811303d ago Show
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doolin_dalton1304d ago (Edited 1304d ago )

It wouldn't be unprecedented. Sony cut the PS1's price from $299 to $199 at a time when demand was still high at $299. This move effectively killed the Saturn. Even though Sega matched the price drop, Saturn hardware was more expensive to manufacture, and therefore the price drop hurt Sega a lot more than it hurt Sony.

It also propelled PS1 well ahead of N64, as the two were pretty close in sales while PS1 was $299 and N64 was $249.

I don't think anything like the PS1 era will happen today because the three competitors are much different. Back then, Nintendo was trying to compete with expensive cartridges in the CD era, and Sega was coming off of a lot of bad public opinion after the failed Genesis add-ons.

Clogmaster1304d ago

If the cost of production decreases, I think they should drop the price just to secure a greater lead.

OtakuDJK1NG-Rory1304d ago

It was because of the exclusives third party games for PS1-2 success.
N64 would won if Nintendo teamed up with Panasonic earlier.
Considering selling a 3rd of PS1 alone off First and Second party games with a few exclusives, better versions of Rayman 2, Resident Evil 2, Glover and Megaman Legend and with PC games ports.

PS4 so far is going for dudbros games and multiplatform. It just what PS3 was suppose sell like or be.

DVAcme1304d ago

For the life of me I can't understand half of what you wrote, but what I did understand I disagree with. Sony is NOWHERE NEAR catering to dudebros. That is Microsoft's demographic and the reason they tried the TV spiel with the sports and all that crap. PS4 has the same core PS3 had: excellent exclusives and non-condescending customer service. The dudebros are just naturally gravitating to PS4 because it's better hardware than XB1 at a cheaper price. It's not Sony catering to them, it's them recognizing a better product and going with it. But if you see PS4's exclusives, it's still the most diverse library with riskier and more innovative IPs.

Starbucks_Fan1304d ago

A $299 price would slaughter the Xbox One

ThatOneGuyThere1304d ago

a 399 price is already slaughtering it

AndrewLB1303d ago

$299 would slaughter Sony's stock price which is already so bad they're on the verge of being removed from the Nikkei 400 Index in Japan.

kenshiro1001303d ago

And that has no relevance to the article.

kassler1304d ago

Sony will cut the price when they launch the PS4 slim.

mrbojingles1304d ago

I can't see the slim coming anytime before holiday 2016 or holiday 2017. I don't think the PS4, even as good as its doing, can maintain $399 for 2-3 more years. That would be Wii 2006-2009 levels of success and that isn't happening for anyone again barring changes in the industry. I think the fat PS4 will get one major price cut before the slim comes out. Mind you Sony took 4 years to release PS2 slim, 5 to release PS One, and 3 to release PS3 Slim so it could be as quick as 3 years or as long as 4/5.

DVAcme1304d ago

For the life of me, I can't see how they'd make it any slimmer! The hardware is already amazingly compact and well-designed. Maybe a new SKU with a bigger harddrive or cheaper to produce internals, but the box itself is remarkably well-designed, I don't think they gotta slim it down.

Letthewookiewin1304d ago

I don't think Sony or Microsoft will drop the price of their consoles permanently but I have a pretty good feeling that we will see some very competitive pricing and bundles around the holidays (captain obvious) It's going to be a great time. I'm almost tempted to pick up a second PS4 because of that white Destiny bundle.