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[E3 Rumors]Uncharted PS4 "Looks Incredible", Microsoft Got Big Third Party Exclusive

Thuway strikes again: Microsoft secured another big third party exclusive, Uncharted looks "stupidly good" and he heard about three bombshells at the conferences, two from Microsoft and one from Sony.

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Mikelarry1247d ago (Edited 1247d ago )

E3 cant come any sooner. I wonder what third party exclusive MS has secured again with all the pre e3 announcements (halo and xbox live changes) i cant even guess what the two megaton announcement would be

mikeslemonade1246d ago

Sony still wins this conference with new internal IPs and the announced IP with Deep Down, U4, and The Order. All those games will look superior to anything on X1.

choujij1246d ago (Edited 1246d ago )

For their sake, if they're planning on moving a lot more Xbones, their 3rd party exclusive will have to be a lot bigger than Titanfall was.

GameNameFame1246d ago

3rd party exclusive? Why not call it timed exclusive. Lol.

Look at last gen with big x360 exclusives all going timed exclusive and get ported to PS3.

zeee1246d ago (Edited 1246d ago )

Hope it's not Fallout! One thing is for sure, it is gonna be a shooter. That's all MS likes. Shooters, shooters and then some more shooters.

ddkshah1246d ago (Edited 1246d ago )

I don't want to believe this. I'm getting sick and tired of microsoft forcing gamers to buy a subpar system to play 3rd party exclusives.

But anywho microsoft buys a 3rd party exclusive game, sony will probably buy a studio (maybe quantic dream, ready at dawn) ;)

After Crash Bandicoot and Spyro I think Sony's policy of owning the ip's they publish makes the most sense :D

And unlike microsoft, Sony, after they buy out a studio still does pretty well for itself if not better. Point in case (Rare, Bungie ;) vs Naughty Dog, Sucker Punch, Media Molecule, and the list goes on.

Magnes1246d ago

@ddkshah took the words right out of my head!

Dear MS:
Stop holding games ransom on your low res cable box.

Sincerely, A Gamer

ThanatosDMC1246d ago

I hope MS didnt buy off Evolved exclusivity. I'd be pissed.

Sitdown1246d ago

How is Microsoft forcing you to buy a system?.... They putting a gun to your head? Sub par just because the specs are not equal or greater to what? Bungie didn't do pretty well after being bought by Microsoft?

Magnes1246d ago (Edited 1246d ago )

@sit not sure how you don't understand but I'll break it down for you. You like a game but not Sony.Sony buys said game, not developer, then you have to buy a ps4 to play the game in question. That would be Sony "forcing you",to use your words, to buy their system if you want to play it. Anti consumer in my opinion.

ddkshah1246d ago

It's not even that I wouldn't care if ms buys exclusives IF their console was capable of 1080p gaming but so far most if not all 3rd party exclusives have been 900p or less and that includes pvz garden warfare, dead rising 3, titanfall, ryse, and sunset overdrive.

Yi-Long1246d ago

It wouldn't surprise me if the exclusive is the new Resident Evil.

MAYBE Beyond Good and Evil 2.

BattleAxe1246d ago

Mass Effect 4 could be a likely candidate for an Xbox One exclusive.

UltraNova1246d ago

I hope they dont buy any of the games following or I'll be pissed:

- Mass Effect
- Elder Scrolls
- Fallout
- Anything Rockstar

The rest I dont care, then again I dont remember them all..

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Alexious1247d ago

To be honest, I'd prefer they would choose the way of internal studios.

But if it's a really good game, then in the end it doesn't matter.

ZodTheRipper1246d ago

That's what everyone with a bit sense of logic would prefer. Buying exclusive contracts instead of investing into own IPs is pretty much the saddest thing that happened to this industry in a long time. Especially the timed exclusive ones that only exist to gain a temporary marketing advantage. I will never support Microsoft as long as they don't change their money-driven approach to this creativity-driven industry.

GiantEnemyCrab1246d ago

You make it sound like MS will announce 1 third party game. They have a bunch of internal studios working on things and many first party stuff is going to be revealed. This is just 1 game of many that are coming.

maniacmayhem1246d ago

@Zod

What does it matter if you are a Xbox One owner where the games come from? I will never understand this way of thinking.

Bathyj1246d ago (Edited 1246d ago )

I'll give you example of why it matters.

Insomniac.

I've been buying their games for over a decade. Now theyve basically turned their back on those fans. I'm glad youre happy, but realise that buying exclusives instead of making them is always going to piss off half the market.

Remember, these games would be multiplat most likely if not for these deals, so MS is not paying money so Xbone owners can have the game, they are paying money so Playstation owners cant.

You might not care, depending on the game in question and what side of the fence you happen to be sitting on, but surely you can understand the argument.

Many have said XB currently has a better games line up. Thats debatable in my book, but anyway, its interesting that for all their "great" games the only 1st party one I cant think of is Forza. At least Sony has 3 1st party games already as well as 2nd party offerings (is House Marque 2nd party?) That bothers my because MS have gone hard at the beginning of 2 generations to hook people in, and then quickly dropped support. Its the main reason I dont want to invest in a games library on Xbox, not the price (which is gone) or power difference at all. I see the library as the biggest investment you will make over the course of a gen.

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starchild1247d ago

You don't need to be an insider or psychic to know that Uncharted 4 is going to look amazing.

Why o why1246d ago

Lol....

E3 will be interesting....

Illusive_Man1246d ago

But Halo 5 Guardians will look better.

beereal3601246d ago

Yeah I love uncharted 2 but part 3 turned into a shooter with bad aiming. I hope they fix it and it will look great but from what I'm hearing halo 5 will have CG like graphics.

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Flutterby1247d ago

I am guessing if this rumour is true MS must have paid millions considering the way the console sales are going because they would have to pay the difference of what ps4 would sell.

Ginesis1246d ago

They for sure did but securing third party exclusives shouldn't be astronomically expensive right now because Xbox is at 4+ million and PS4 is hovering around 7.5, whereas their potential is around 80-100 million, add in the attach rates (which means a lot to publishers) and right now it's easy to see why a third party would do an exclusive. What would surprise me more is 3-4 years down the road and this happens. Right now Microsoft can easily make up the difference from potential PS4 sales.

blackout1246d ago

This info is OLD. Like last year old. I guess keep the news coming. It was already stated that Microsoft was 6 months to a year behind on games for the x1 (dx12). After e3 last year gametrailes had a panel talking about what some of them herd behind closed doors, and what we should be hearing at next e3.

Alexious1246d ago

That's true, but it's not like Microsoft can't do it.

They have the money to pursue such a policy, they've done it since the beginning. Sony couldn't do it even if they wanted to, but luckily they have their own studios doing great games.

Visiblemarc1246d ago

I agree. I'd be surprised if a true AAA mindblowing exclusive deal was made at all, for either console. That model has been dying a slow death for years. It's a bad way to build a mega-franchise and that's what all publishers want now.

@Ginesis that's all the more reason to avoid exclusives period. Neither console has an install base to support the astronomical sales publishers want now. Even combined it's an issue, I'm sure. I bet some publishers are sitting on games waiting for the install bases to grow while they poop out yet another last gen/cross gen game.

Rainbowcookie1246d ago

If it's a franchise even more, but the way it goes nowadays it might just be the first game and it will go multiplatform in the future...well if the other company(sony) is winning that is.

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creatchee1247d ago (Edited 1247d ago )

To be honest, I wish (by wish, I mean hoping for something unlikely) that Microsoft has somehow figured out a method of backward compatibility for the Xbox One involving discs we already own and titles we've already digitally purchased. That would be a megaton bigger than any one game and would certainly help sway 360 users to stay in the Microsoft camp - not for any numbers war or anything, but because more owners means more and longer software support.

Why o why1246d ago

The people would go absolutely nuts if that was announced.

nicksetzer11246d ago

If master chief hd collection is real there is a 0% chance that backwards compatibility happens. Would be stealing sales from themselves.

Alexious1246d ago

I don't think backward compatibility is that important right now - people want new games that show them the power of these new consoles, above all else.

creatchee1246d ago

@nicksetzer1

True, but I'm sure a lot of people would still want to upgrade 2, 3, and 4. Plus any additional content and the multiplayer. The pricing on that game will be very interesting. I think $49.99 is the sweet spot, but it will probably be full priced.

Omegasyde1246d ago

Yea with Halo Trilogy remaster - there is zero changes of BC.

Copen1246d ago

It'll never happen due to the different architecture the xbox one is using now and also because they now use the Blu Ray discs. Sure it'd be nice and all but it won't happen sorry.

No_Limit1246d ago (Edited 1246d ago )

@nicksetzer1

Actually, you got it backward. I never thought about this before but if a Master Chief HD collection were to exist it could be a mixed of Halo Anniversary, Halo 3, and Halo 4 from X360 and a totally new HD for Halo 2 made for the XB1. That might be a possibility. Why would MS want to HD remake the X360 games when they were already HD? Wouldn't it make more sense to just bundle it with Halo 2 and call it a day if emulation for BC can be achieved?

@Copen
"It'll never happen due to the different architecture the xbox one is using now and also because they now use the Blu Ray discs."

The original xbox was also a different architecture than the X360 and 90% of the games were made compatible on the X360 and ran great so it is a possibility. And don't forget that the XB1 also have a complete Windows 8 OS built in and several x360 emulator already existed than can run X360 games on a PC.

The blue ray disc is not an issue as every game on the Xbox 360 can be install on the HDD.

One last key note is the news that just came out that the Jun update also include the ability to use external HDD up to 16TB. Why would MS go out of the way to set a limit as high as 16tb so early in the XB1 generation when it will take years for gamers to fill up all that space with XB1 games? Could it be the Jun update with external support coincide with the announcement of backward compatibility so X360 owners can install all their X360 games on their external HDD?

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lsujester1246d ago

If there are big MS exclusives, I'm willing to bet it's something from EA. I doubt that the love they've been giving each other is going away, no matter what EA says publicly.

Wouldn't be surprised if it ended up being Battlefront 3 as a MS exclusive.

Gamings_Last_Legend1246d ago

I'm thinking the same thing. If they nailed BF3 exclusive that would be nuts.

torchic1246d ago (Edited 1246d ago )

doubt it's Battlefront 3 because it's not even EA's IP. Microsoft would have to go all the way up to Disney to negotiate an exclusive deal and Disney bought LucasArts to milk as much money out of the multi-billion dollar Star Wars license as they can.

I'd cry if it were Mirror's Edge 2.

Alexious1246d ago

That would be absolutely massive.

But Microsoft would need to rain gold on EA for that to happen...

DeadlyFire1246d ago (Edited 1246d ago )

No Battlefront 3 would get MS and EA employees shot. Its to big and the hype behind it has been growing for years. EA knows that and won't let that one go.

Has to be something smaller or a new IP from a studio off in the wild that has been developing great games over the years. Epic or Crytek are very likely candidates for this. There are many others as well. If it was EA. I would look at Mass Effect 4 as the most likely possible title.

Copen1246d ago

There's no way that a game as big as Battlefront would or could be bought out as exclusive. It would cost at least half of what the IP is worth for that to happen and after the Titanfall deal where it's coming to the ps4 anyway it wouldn't be worth it even if they could.

choujij1246d ago

If that were announced, I sincerely doubt it would be a true exclusive. Would probably release on PC simultaneously and be a timed exclusive console wise.

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truefan11246d ago (Edited 1246d ago )

MSFT is bringing the GAMES!!!! Hopefully they secured that game the Samaritan from EPIC. MSFT has great relationships with 3rd party developers, that's why I laugh at some of these indie devs looking for their 15 minutes of fame. Also MSFT assists in funding a lot of 3rd party games, so it's only right they be exclusive.

Also I see a lot of hate from some ps4 fans about securing 3rd party exclusives. Where were you when Sony was rolling in the dough securing all the 3rd party devs to make games for playstation. The best studio at sony, Naughty Dog, was acquired in 2001 after making playstation exclusives for 6 years. Not to mention several other 3rd party devs making exclusives for playstion. Don't act like MSFT is changing the rules, they just have the money to play the game.

In terms of internal studios, MSFT has gone on record saying they have more games in development than ever before. I bet several of those games will be announced at E3. Were you sleeping during all those patents for games and internal studious. With Phil Spencer at the helm this might be the best XBOX gaming generation in its history. Can't wait for E3.

dale_denton1246d ago Show
Father__Merrin1246d ago

uncharted will blow anything microsoft has to show, and best of all there's simply nothing you have in your power to do anything about it

georgeenoob1246d ago (Edited 1246d ago )

@dale
If more games means they're desperate then they can be desperate all they want!

@above
Uncharted doesn't change the fact that the upcoming unannounced bombshells will be incredible

SuperBlunt1246d ago

Youre in need of mental reprogramming. Though i must thank intelligent folk such as yourself for keeping the xbox alive

Skankinruby1246d ago Show
DoubleM701246d ago

Yup Sony laid the blue print out and that's how you play the game. Actually MSFT is making it even more acttractive because the 3rd party companies get to retain their IP. Sony wanted to own your IP if you wanted to make a playstation game. If you don't believe me ask Insonimac about their orignal IP being owned by Sony. On that note I bubble you @Truefan1 for the telling the Truth.

1246d ago
Alexious1246d ago

We'll see. They certainly look like they're trying very hard; after all, Sony eventually came back even stronger after the initial PS3 disappointment.

Maybe the same will be said about XB1 in two years or so.

DigitalRaptor1246d ago (Edited 1244d ago )

"MSFT is bringing the GAMES"

You mean Microsoft is paying for third party developers not to release their games on other platforms... cause that's what it is, you do realise?

You do realise that Sony has released 4 in-house first-party exclusives and Microsoft has released just one. That's right, they acquired more first-party studios and yet they've only released one game. They've had years of neglecting the 360 in terms of exclusive content for the core audience and they have only released one first-party exclusive so far....

You laugh at indie developers cause you're an Xbox fanboy and MS loyalist, and god knows that you'd be tooting the horn of indie games if Microsoft had cared enough to not treat talented people with high-level creative visions like second class citizens, and Sony had been a company that doesn't care about all the people who makes games.

Indies are being promoted because Sony chooses to. They are grateful that such a large corporation would care about their creative vision enough to put them on a stage alongside projects with AAA budget behind them.

Your narrative is full of insecurity toward the PlayStation brand, that has always been about the games and the diversity - so much that you don't even realise that PS4 actually has more games from a wider and more diverse array than Xbone does, and it always will do. ;)

---------------

@ Maniac

"And yet all through the PS3 cycle you sony fanboy loyalists only counted your triple A exclusives as true games."

Hardly. They were just great games that people were very keen to downplay. Hence you saw people defending them. I personally laugh at the fanboys that said they only ever bought PS3 exclusives and no multiplats, cause that's ridiculous.
-----

"It wasn't until Sony jumped on the indie bandwagon that you guys started to love indies."

Also not true. Sony provided gamers with indies since the launch of the PS3. PS1 and PS2 had indie studios gaining licenses to make games like Naughty Dog, Insomniac, Psygnosis, Harmonix etc. Flower and Journey were just the next iterations of the game developed in fl0w, and were considered great games on PS3 regardless of their indie status. You can keep thinking passion for indie games only started this generation and that people are only excited about indies… “just because ps4".. doesn't add any truth to the claim.
-----

"Always forgetting that MS provided indies with their own channel, own community and easy to use tools to make their games and sell them on 360. And I believe there are something like 2000+ indie games on 360."

Never downplayed this. In fact i've praised XNA on many occasions. However, the limit of those games are 50MB in total size, anyone can put games out on the store regardless of quality and it's teeming with completely horrible games. This "indie" category doesn't compare with the "Arcade games" you see on the 360 and Xbone that are quality controlled and managed - just like with the indie games you're seeing on the PS4.
-----

"But of course lets keep bringing up the devs that had bad experiences with MS right?"

Don't see anyone who is bringing that up to be honest. Another, in a long list of defences you are making against no-one who is attacking. I'm used to seeing that from you.

maniacmayhem1246d ago (Edited 1246d ago )

@Digital

"...Microsoft is paying for third party developers not to release their games on other platforms..."

Which still means MS is bringing the games to their console and fans. If this means you're on PS4 then maybe it's time to get a X1, it's called competition and these businesses are trying to make each of their console look more appealing to customers and satisfy their user base by offering games you can't play any where else.

"You laugh at indie developers cause you're an Xbox fanboy and MS loyalist, and god knows that you'd be tooting the horn of indie games..."

And yet all through the PS3 cycle you sony fanboy loyalists only counted your triple A exclusives as true games. It wasn't until Sony jumped on the indie bandwagon that you guys started to love indies. Always forgetting that MS provided indies with their own channel, own community and easy to use tools to make their games and sell them on 360. And I believe there are something like 2000+ indie games on 360. But of course lets keep bringing up the devs that had bad experiences with MS right?

"Your narrative is full of insecurity toward the PlayStation brand,..."

Oh the irony as you yourself can't handle one fanboy who chooses to parade his console of choice. Nope, instead you go into your own counter tirade to elevate the PS4.

rainslacker1246d ago

Way to twist history to suit your argument. Kudos.

Before last gen, PS was the reigning console for two gens straight. It didn't take much to get devs to make exclusive games as it was just the default system to develop on if you wanted to make money. Sony got to keep the IP's of the games they funded because they funded them, much like they do now for the games they fund. They didn't keep the IP's for games they didn't fund. In some cases they only retained publishing rights on consoles...such as with FF7.

If MS were smart they would have done this for Gears of War instead of spending money on it after also funding the game, but whatever.

Even today, Sony doesn't go out of it's way to secure many 3rd party exclusives from the bigger publishers. Japanese devs are about even between Nintendo and Sony so there's all that 3rd party support without paying anything. Sony pays for some exclusive content, but that's just lame no matter which company you prefer.

Anyhow, all those studios were great when they were 3rd party, and most are better today. Insomniac wanted to stay independent, but Sony wanted to buy them too.

jessupj1246d ago

@Maniac

There's a big difference between actually investing in a project and blocking a game coming to a certain platform that was already planned for said platform.

I'd explain it to you, but I fear I'd be wasting my time.

If you think sketchy tactics are perfectly fine and disregard it by calling it "just business", you have a right to that opinion, but my standards are a little higher than that.

maniacmayhem1246d ago (Edited 1246d ago )

@Rain

No one is twisting anything, just certain minds tend to focus on one aspect and forget others to try and justify a moot point.

"PS was the reigning console for two gens straight."

PS was the reigning console because of Nintendo's reluctance to embrace CD/DVD standard format and Sega's extreme blunders with Saturn and Dreamcast. There was really no where else for a developer to go if you really think about it.

How do you know Sony doesn't pay for third party exclusives and who cares if they or MS does? They are securing titles for their system. Why is this such a bad thing? it certainly isn't for anyone who is a Xbox owner and the same would apply to WiiU and PS4.

It's a shame that certain folks on this site demanded MS bring games to their consoles. Now certain fanboys are demanding that those games ONLY come from their own studios. Interesting that the ones more than likely demanding this will never be a Xbox user. Which is the funniest part of the whole argument.

@Jessupj

"There's a big difference between actually investing in a project and blocking a game coming to a certain platform that was already planned for said platform."

Please provide proof that this is done and for what game please. And again I like to repeat myself, so what!!! It's a business and this is what businesses do. MS wants to secure great IP's in ADDITION to bringing out their own titles. It only means MORE games for their platform. Now this is all of a sudden a bad thing??

Jessup, you would be the first person on this site to yell MS doesn't have any exclusives, now you are upset because they are getting exclusives from third parties. The hilariousness of it all.

Only a deluded sony fanboy would think these tactics are "sketchy" and not business. To an MS fanboy this is great. It only means they get to play the game and you don't.

kenshiro1001246d ago

Not introducing new IPs and buying 3rd party games that'll most likely be on the PS4 is something to brag about?

rainslacker1245d ago

@maniac

"PS was the reigning console because of Nintendo's reluctance to embrace CD/DVD standard format and Sega's extreme blunders with Saturn and Dreamcast. There was really no where else for a developer to go if you really think about it."

I know. That was my point. truefan made it out like Sony got all those exclusives for all those years because they paid for them, which wasn't the case.

I don't know if Sony pays for third party exclusives. They very well might. But they don't make a big show about it. I don't really think it's necessarily bad, but when it becomes a major part of differentiating the console it doesn't help in the long run.

In the end though, it does make MS look like they're trying to keep games from other systems, instead of just investing in games for their system. It's just different. I don't know how else to explain it.

Below I said "Buy 1 exclusive game, get one exclusive game for the console. Buy a studio, get talent and lots of exclusive games and IP's for the console." It's a completely different phylosiphy on how to run a gaming business. Both have their advantages and disadvantages. But funding a game from concept just so it can get made means taking more risks which can ultimately push gaming forward.

For the most part I couldn't care less. But I don't like seeing people who try to turn the argument around using false facts.

Sheikh Yerbouti1244d ago (Edited 1244d ago )

What if DirectTV gave HBO money so only their subscriber got the programming, not cable. You'd be pissed. This is no different.

If a dev is exclusive for the sake of the game, then okay. But as a competitive strategy it is anti-gamer.

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TruthInsider 1246d ago

Translated: Uncharted looks incredible and Microsoft pay to stop Playstation & Nintendo gamers enjoying more games!

Copen1246d ago

You'd think that gamers I mean true gamers would finally understand that buying an exclusive to play keep away from another platform hurts gamers everywhere. It's pathetic that MS cares so little for the gaming hobby and players that they still haven't figured out that the best way to make a game is to invest in a studio and foster development into a studio rather than punishing people who despise their business practices and simply don't care to pay more for less. Even at 399 for an xbox one its still not the value the ps4 is you're still paying more for less any way you look at it and it's wrong. MS doesn't really care about gamers or the industry it's never been anything more than a half @$$ed attempt to kill Sony. Most don't know or can't remember that in the beginning MS went to Sony wanting to partner up to build the first xbox and Sony turned them down and every since they've done nothing but try and put Sony out of business if you don't believe me look it up its very true. If MS bought and developed studios and games of THEIR OWN instead of this keep away 3rd party exclusive BS everyone including MS would be better off.

Farmassy1246d ago (Edited 1246d ago )

@Copen
haha... still don't get why some people think that microsoft is all about money but Sony just loves the gamers.

Sony is a HUGE international corporation that doesn't give two shits if you play uncharted or not... they just want your money.

Also, it isn't crazy for microsoft to pay to get a 3rd party exclusive. I guess Sony should just let The Order come to xbox and PC. You know, because they are about the gamers. They just love gamers and want people to be able to play the best games available. They do it out of the kindness of their hearts really. What a wonderful corporation.

My point is that it doesn't matter if you pay for exclusivity before or after a game is made. In your mind you think that because money was exchanged before a game was made that it makes it more moral. Thats an arbitrary way of determining if an action is just. Sony doesn't make any games. They own studios that make games. Sony is no more responsible for making a game than microsoft is for buying exclusivity. Sony supplies the money, and so does microsoft. Neither are doing it cause they love you

Nes_Daze1246d ago

Microsoft always does this, they rely on 2-3 big shooters, one being a multiplatform, and then drop a "megaton" which ends up annoying the hell out of people that want to play the game too but don't want their system...

rainslacker1246d ago

@Far

The difference is that MS isn't funding the game until AFTER it is being made. Sony is funding games to be made. These devs go to publishers to get funding. The publisher gives them money. Then the dev makes the game. Without that money, there is no game. In Sony's case, they become the publisher.

In the case of MS, the dev already has a publisher. The publisher has funded the game. Then MS is buying exclusive console rights to it from the publisher.

So, in most cases, Sony sees a potentially great concept and funds it. MS sees a great game that they think will sell systems, and gives the publisher some money which mitigates risks for the publisher.

MS does fund some games from concept, but they aren't really prone to taking risks with the smaller less established devs out there.

I'm sure Sony is in it for the money, but they also seem to take an interest in promoting a healthy development environment, as well as pushing new concepts so things don't get so stale. Which is good for all.

jessupj1246d ago

@phil and rainslacker.

Very well said.

It's a pity certain people can't wrap their minds around this very simple concept.

christocolus1246d ago

@copen

“Most don't know or can't remember that in the beginning MS went to Sony wanting to partner up to build the first xbox and Sony turned them down and every since they've done nothing but try and put Sony out of business if you don't believe me look it up its very true.”

Pls provide a link to this story cos what I've read is very different. Ms developed segas dreamcast os and developed the online network too( the dream arena) after sega went down they considered aquiring Nintendo (you can google that up right now) but later decided to create their own system, meanwhile before making their interest in the console business publicly known, Sony actually had MS and At&t as likely candidates to build their sony online gaming network. MS never approached Sony and neither were they ever turned down by Sony.

You could prove me wrong by providing a link though. Say all you will about MS, they are in a business to make money and so is Sony. They are competitors who will keep fighting to outdo one another and if MS can afford to secure exclusive games then why not? Do you think sony would do any different if they had the financial strength of MS? Stop kidding yourselfs. Both companies want our cash its just that one company currently does a better job at covering that aspect with better PR and smiles than the other.