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Why Activision is spending $500 million on Destiny

$500 million is a scary big number. Destiny is a scary big game. And failure is real. So, why is Activision spending so much money on it?

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NYC_Gamer1236d ago (Edited 1236d ago )

Destiny could be the biggest new franchise long as Bungie delivers on their end..There is a lot of pressure on Bungie due to Destiny being the studios first brand new world outside of Halo.

Anthotis1236d ago

I don't think the always online DRM is gonna help. It could look like Sim City in the beginning.

SonyMontana1236d ago (Edited 1236d ago )

Destiny was built to be a connected world with new content every day, that's right Bungie has stated there will be new content every single day over the next ten years promising their data centers and studios will have manpower 24/7, constantly releasing new content. That would not be possible without a need to be connected to the internet. DRM is a different beast which requires an online connection for no reason at all other than to ensure you're not playing a pirated version of the game. There's a massive difference.

GameNameFame1236d ago

Bungie is a tremendous talent with amazing Halo games.

MS's huge loss. Yes 343 is decent, but not as good as bungie. Just look at the review scores on metacritic.

Shadonic1236d ago

https://halo.bungie.net/Pro...

I don't know if you mean outside of Halo as in they only ever made Halo before Destiny or this is their first new Title after being done with Halo.

LordMaim1236d ago

Why do people always forget Myth?

3-4-51236d ago

* This basically means we get 2-3 Destiny games over the next 8-10 years.

Matt6661236d ago

This game could be good or bad.

Good because of Bungie being involved.

Bad because of Activision being involved.

+ Show (1) more replyLast reply 1236d ago
loktec1236d ago

Here's to looking at you kid.

F4sterTh4nFTL1236d ago (Edited 1236d ago )

I don't think they are. Activision is lying to generate cheap hype for "They are spending $500 Million on the game so it must be an amazing/must get product" crowd.

joab7771236d ago

Very possible. But r they spending that much initially or budgeting it for a 10 yr mmo? Thats a big difference.

Jughead34161236d ago

Destiny is not an MMO. It's a shared world action FPS. It has MMO elements.

MilkMan1236d ago

Cause they think they have another COD in their hands?
I mean these guys made Halo so........

Its all about that cash baby!

xboxpete1236d ago

nice artical where did that come from?

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