Xbox One UK sales spike but PS4 still in control

Microsoft’s Xbox One has been the best-selling games console for four weeks in a row, MCV understands.

The machine has benefited from a £30 price cut, while the launch of Titanfall last week caused a surge in console sales of 96 per cent.

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Neonridr1498d ago

Good to see both consoles doing well.

BX811497d ago

I agree. Someone has to be in the lead, but it's good to see gaming is going to keep pushing through another gen.

1497d ago
NewMonday1497d ago

the margin is low and volume in the last 4 weeks is small, hardly makes a difference.

morganfell1497d ago

It must be short in every place except Amazon UK because once it went back into stock there it passed the X1.

Amazon UK bestsellers for the month of March to date:

Here is the current bestseller list by hour:

SilentNegotiator1497d ago (Edited 1497d ago )

So basically, they needed a price cut and for their direct competition to have shortages to get a slight lead for a month in the UK? And they were STILL outsold worldwide?

I wouldn't say that indicates THAT healthy of competition.

mcstorm1497d ago

@SilentNegotiator nope that's not quite true. Well here im Manchester anyway most shops that sell consoles have both the xbox one and ps4 in stick. The price cut has helped but we are over charged in the uk anyway for most products.

Xbox one sales were always going to pickup the closer we got to Titanfall coming out and it should be the same for the PS4 now it has Infamous coming out.

You also need to remember the 360 has a massive install base here in the UK and games like GTA will of stopped a lot of people from jumping to the next gen consoles but now that wave has passed and the big name games are coming to the new gen consoles people will look to move to the next gen consoles.

I still think the xbox one will sell more here in the UK and USA come the end of the gen but I expect the PS4 to outsell the Xbox one everywhere else come the end of this gen.

Giul_Xainx1497d ago

I agree it is good seeing the Xbox coming back. But I still feel that mist in the air looming over the Microsoft Xbox Division.

(Echoing from the past an xbot said: UK SALES DON'T MATTER! matter! matter.... matter...)

Menech1497d ago


Actually the PS4 is in stock across the UK, consumers simply prefer the Xbox One like they preferred the Xbox 360 before it. In the UK everyones friend owns an Xbox thus people continue to buy Xbox consoles.

I suggest you stop with the silly "It's only because the PS4 is out of stock rubbish" it simply isn't true.

fr0sty1497d ago (Edited 1497d ago )


Barely managing to squeeze past the competition in only one country after the release of a flagship title and a price cut while still being outsold by a wide margin worldwide isn't exactly what I would call "doing well". It's good news, but must be kept in perspective. XBO still has a very long way to the top.

Angeljuice1497d ago (Edited 1497d ago )


There has been a huge migration to PS4 in the UK so far. I seriously cannot see it being outsold by the XB1.

There's a clique of tv crew in London who just play FIFA against each other (between 50-100 people). All had 360's last gen, all have PS4's now. I seriously thought they'd go XB1, but once a few bought PS4's early on, the rest followed.

thorstein1497d ago

Titanfall. A system seller, certainly. You can see the bump in sales in anticipation and then the week it comes out a huge bump.

Good for them!

Parapraxis1497d ago

"Actually the PS4 is in stock across the UK"

Yeah...that's bull and you know it.

Menech1497d ago (Edited 1497d ago )


Mind linking me to someone retailers in the UK that don't have it in stock, I cannot find anyway.

UK's biggest game retailer, do you see anything about stock shortages there?

N4g_null1497d ago

You know it is not impossible for adults to own both xbone and ps4. Kids maybe not which creates the true fanboy.

extermin8or1497d ago

@Menech yeah but if you live in the UK and buy consoles from game you a)are nuts or b) have so much money you don't care how much higher their prices are consistently than ANYWHERE else.or c) you are really desperate. I'm not surprised GAME have console stock. I know amazon uk keeps flucuating from in stock to out of stock every few days and only recently started havinf any stock at all.

morganfell1497d ago (Edited 1497d ago )


If you don't like what I posted, why don't you call Amazon and tell them they are lying about their own sales.

The PS4 is out of stock and other than a few Argos Stores, there is only the £629.99 bundle at Zavvi...and Amazon UK where it is outselling the X1. Try harder with real facts next time.

While you are at it, try posting real sales figures instead of a what a magazine estimates.

PSX041497d ago

More selling console = more gamers community

AndrewLB1497d ago

Everyone keeps making this false claim that nobody has PS4's in stock, but as Menech proved... they're widely available in the UK.

As for the US, the PS4 is IN STOCK at 9 of the 10 closest Best Buy's near me in SoCal. (if that doesn't work, search zip code 90803)

Also, both Fry's Electronics near me (Fountain Valley and Anaheim) have PS4 in stock.;js...

Most Walmart stores near me also have it.

ALL my local GameStop stores have PS4 in stock,

80% of my local Target stores have them as well.

Newegg also has them, so does Sears,

That being the case, can anyone explain why PS4 sales haven't skyrocketed because as we all know according to all the fanboys on this site... they keep claiming that PS4 sales are low due to shortages.

The above stores I listed have had PS4's in stock since a week ago.

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styferion1497d ago

yeah, tight competition ensures both to give their all.

Gamer19821497d ago

PS4 still sold out though, combined with price drop of the xbox actually lower than ps4 here in certain places it was obvious.

DeathOfTheFanBoy1497d ago

I know (physically know, as in real life friends) many more people with XB1 compared to ps4.

I live in the UK.

I believe, all fanboydom set aside, we will see similar sales figures from both companies in closing this new generation.... pretty much similar to last gen, both consoles have great things to offer and people like me want to experience the best of both worlds.

incendy351497d ago

Same here in the USA, could be due to people buying PS4 for resale. Amazon resale of PS4 is very high.


if you have always been around xbox fans then chances are you will know more people with xbox's compared to ps4. Most people just don't like to shift once they are use to something.

Most of my friends that were xbox fans last gen are still xbox fans, but I do have a few that have actually switched to ps4. I also have some friends that got the xbox1 but after getting hands on with the ps4 they have openly said they think the ps4 is the better machine and they regret buying the xb1.

On the flip side, I don't know anyone who use to be a ps fan that has switched over to being an xb1 fan this new gen.

Last gen I owned both systems but the xb360 was my preferred console and 90% of my games I played on the 360.

This gen I have got both systems but now the ps4 is my preferred console to the point that I wish I had not rushed out and bought a launch xb1.

I know there will be great games on both systems so in the end it don't matter but thats been my observation.

Brazz1497d ago


I'm whit you man, i hvelike 3-4 friends from Xbox that make to the PS side, but hell, i don't ahve any friend that made to X-1 side from playstation.

I have to say, right now X-1 have the game that is more apeling for me (name it Titanfall...), but... hell! I realy can't see Sony in short of great games in next 12 months! they catched X360 and now they are in the lead, sony sure is better in games than microsoft.

ragincajun771497d ago

No offense man, but you do understand that this means nothing. Friends typically get the same console so they can all play together online.

S_C1497d ago

I also live in the UK and went to trade my ps3 and 360 in this week, and i asked the owner (independant store) how the sales have been on the xbox one and his word were they have sold 50 PS4's to 5 Xbox Ones, looks like sony and microsoft have different strongholds throughout the uk

Copen1497d ago

@incendy35 Just go look at your local Craigslist or ANY Craigslist cities globally and look at how many people are dumping their X1's or trying to trade their X1's for PS4's and that says more than what you're saying. Even on Craigslist more people and i mean by a wide margin are selling or trading their X1's more than they are their PS4's and even second hand PS4's are selling above retail so that paints a pretty good picture of where things are and where they're headed.

hkgamer1497d ago

opposite for me.

Alot of people I knew back then had a PS3.

Now skip forward to present day. Most people still play on their PS3 or not game at all (excluding mobile). But for the people that bought next gen, every singl one of them bought a PS4.

AndrewLB1497d ago

incendy35- That is absolutely not true. I just checked stock for PS4's at Southern California Best Buy, Walmart, Target, Gamestop, and Sears and ALL OF THEM are stocked with PS4's.

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thisismyaccount1497d ago ShowReplies(2)
OCEANGROWNKUSH1497d ago (Edited 1497d ago )

Its not that hard to outsell something thats rare to find in stock!

Alsybub1497d ago (Edited 1497d ago )

You do realise that if something is rare to find in stock it means all units are selling through, right?

That should mean it's outselling the competition as it has been up until now.

Unless Sony's supply has suddenly reduced drastically. Then again you'd see PS4 sales numbers dropping off a cliff if that were the case.

Reefskye1497d ago

I worked in a major UK retailer up until recently.. PS4 has been in short supply constantly from release, Xbox we have 40-50 units at any one time.

Was my last day today and was only 2 PS4s in stock in warehouse, all xboxs are on display behind cash desk

OCEANGROWNKUSH1497d ago (Edited 1497d ago )


XB1 units have been collecting dust on shelves since xmas... they are selling now because of titanfall, but thats going to taper off.

Fact is all the available ps4 units are selling, but xb1 has had more units TO sell, because they have been sitting on shelves... XB1 might be selling more but they arent selling out its stock, playstation is.

I always ask every time im in a store, i almost never get a yes that ps4 is in stock but theres plenty of xb1's nobodies buying.

Selective stats only tell part of the story...

AndrewLB1497d ago

Like I already said, all my local Best Buy's have them IN STORE, as does walmart, target, sears,Fry's and Gamestop.

ALL OF THEM ARE "IN-STock" except two I believe ee

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Akuma071497d ago

I will believe it when I see numbers.

I mean, I am not trying to be a pessimist but this isn't the first time someone has said this. About a month ago someone said the exact same thing, then official numbers were released and proved the that person wrong.

I'll wait for official numbers.

3-4-51497d ago

UK's always been a pretty big market for Xbox so I'd assume it would sell pretty well their on a consistent basis.

ramiuk11497d ago

in live manchester and nobody i know now has or has kept there xbone.
few early adaopters have sold on and gone ps4,most went ps4 in 1st place because of Trust in MS mainly.

The silly thing is when people buy the other console as the one they want isnt in stock,never understood it.

either way as long as both camps enjoy there buy its good news

hkgamer1497d ago


some people just want to buy a new console. They both basically the same.

Christopher1497d ago

And all it took was a huge price slash and free games.

Alsybub1497d ago

Which is what everyone was saying they should do. I'm sure everyone will still say it's an over priced piece of crap at any price.

xx4xx1497d ago

Kinda reminds ya of the PS3....don't it?

Christopher1497d ago

@xx4xx: Almost. The PS3 got more of its price slash from cutting down the hardware and repackaging it. This is a bit more desperate, but definitely akin to what Sony went through last generation.

The difference here is Sony didn't give away free games to do this and they didn't price the PS3 below their profit margin. They just took longer to make up for the R&D.

MidnytRain1497d ago

But cgoodno, Sony gives away free games all the time via PS+!

Christopher1497d ago

@MidnytRain: WTF?!? I want my $50/year back then!

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Iamnemesis48801497d ago

And glad Microsoft is doing well now all the problems stem way back when they were going to do the always online console scared people off till now glad to see both consoles doing so well.

Copen1497d ago

Not hard to do when you give away your biggest exclusive of the year and drop the price while your competition is supply constrained. MS may have sold some and i say some because IF it was a huge amount you can be damn sure the numbers would be touted which they're not. On top of that MS is taking a loss on every unit sold at a discount and a free game they're paying EA for and giving away. The sales haven't been significant enough to update the LTD numbers which is why they haven't so it suggests they're still not closing the gap despite Sony having supply problems which you can bet is concerning to MS. If they can't close the gap now with no supply issues price drops and free pack in games how can one realistically believe they ever will?

Retroman1497d ago (Edited 1497d ago )

im sure it was easy that the editor found x1 out selling ps4 in UK article now that ps4 OUT of stock EVERYWHERE.
lets see how many articles they find after Sony re-stock ps4's that x1's out sold ps4 again. let oct-dec war begin.

@ Copen
MS cant close the gap as Sony in a (SHORTAGE stage for now) even with Titanfall as they like simple fact no one want a X1 . what will MS do when Titanfall 2 come out exclusive on ps4 end of 2015 MS compete with another Halo really?? MS is that all you got.

deafdani1497d ago

The disagrees are from people that don't want the Xbox One to do well. XD

ChristopherJack1497d ago

Damn agnostics! Pick a side then pick a weapon, you're hurting my torch & pitchfork business goddammit!

ELpork1497d ago

HAHAHA! I Love how many people disagree with this... Are you high? Shockingly someone else on here is being positive/realistic, how is that disagreeable?

TAURUS-5551497d ago

i dont believe it i bet its one of those MS lies

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GodGinrai1497d ago

I had to rub my eyes to make sure I was reading that, right. I guess its down to titanfall and PS4 shortages, right?

Ezz20131497d ago

the answer in the article :

*The console is reported to have benefited from PlayStation 4's hardware shortages and Microsoft's official £30 price cut, which came into effect three weeks ago. The launch of Titanfall has helped as well, with Xbox One sales rising 96 per cent during the game's launch week"*

ProjectVulcan1497d ago (Edited 1497d ago )

There have been huge price slashes for some places as well.

Gamestop had the Titanfall bundle for £369.99 for quite long periods with a lot of stock. Ebuyer offers it at £375, Argos now has a deal where you get Titanfall and Thief for £399.99. Shop play have the basic machine for £349.99. This is 80 pounds slashed off the price only a month ago! Asda, Zavvi, Dabs, Maplin etc all with various deals that cut money off or bundle. You can barely move for all the deals.

LOTS and LOTS of deals and incentives around then to shift these consoles.

Price cut, offers and bundles with 'free' games are why Xbox One has moved better.

I wouldn't quite judge this as some sort of permanent shift in the fortunes of the consoles just yet. A large peak of Xbox One sales most likely just edging out PS4 sales which has had no special offers or significant new game releases.

Gamer19821497d ago

@vulcanproject EXACTLY the console is cheaper than the ps4 when you can actually get the ps4 as when ppl actually get hold of the ps4 its usually in bundle form meaning they have to buy games with it at full price.. So a PS4 with 2 games is like £450 and an Xbox is £420. When stock shortages end the PS4 bundles will become better and sales will drop for MS again..

ProjectVulcan1497d ago (Edited 1497d ago )

It depends how large the sales disparity actually is. If it isn't that big then Sony will just sit back and do nothing and let the Titanfall hype and bundling die down, then jump back on top.

After all, they have offered very few deals up until now because well, they didn't have to to shift consoles!

If retailers maintain this sort of massive price slashing and bundling for Xbox One to move stock then maybe Sony will consider some minor deals, but I imagine for the moment Sony have little incentive to.

They will know as well this is not some sort of massive shift in fortunes, just a console enjoying the probably temporary second wave buyers who dropped on an Xbox One now it is a much better deal.

It would be nice for Sony to just throw in a free game and then we'll see PS4 sales soar again, that's how the market is right now as the second wave buyers hang around in the shadows for deals.

SliceOfTruth8881497d ago

This might be the most ignorant fanboy response I have ever seen

Cacolaco1497d ago

When they slashed the price of the HP Touchpad in the US, they sold tons of them really fast.

I guess my point is that increased sales aren't always a good indicator that everything is going well. There are lots of other factors to consider.

Do I have to buy the console as part of a bundle? Are they throwing in other things to make the console more appealing?

We spend too much time looking at pure sales numbers. There are many other factors to consider. Also, it's silly. We all want both consoles to do well, whether we know it or not. Competition is a good thing.

MorePowerOfGreen1497d ago

Price cut excuse is pointless. The XB1 is $100 more than PS4.

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pakua1497d ago


Plenty of stock of PS4s if you were to look around.

No_Limit1497d ago (Edited 1497d ago )

Glad the PS4 is fully in stock in the UK so everyone have an opportunity to buy it now.

Edit Below: I also saw Game also have PS4 in stock as well. How did you missed that. :-)

Bennibop1497d ago

You obviously did not read what you posted! Other than Argos and Ebay there are no stocks! compare that to the X1 uk stocks

pakua1497d ago (Edited 1497d ago )

@Bennibop Please do not be so stupid. If you wanted a PS4 then you could get one in the UK very easily. It's been this way since christmas, I have continued to post links on here showing where to get a PS4 in the UK for months but it falls on deaf ears because fanboys want to think that it's out of stock everywhere.

There is obviously more stock of Xbox Ones about but getting a PS4 over here isn't difficult and would not effect sales. I got mine in January from Argos and there was 10+ in stock in the store I went to.

TheTowelBoy1497d ago

Hey, @pakua I know you are here to post links about a console which you probably own and are here telling folks they can get a console in the UK and various countries, but there's no need to call someone out as being stupid. -bubble for personal

badaxx1497d ago

pakua you have been posting links for months now where to get a PS4. but your account is only 39 days old!!!!! lol

pakua1497d ago (Edited 1497d ago )

@TheTowelBoy I am sick of posting the same links up all the time. People seem to think that the PS4 is constantly out of stock and no-one in the UK can get one. It's blatant fanboyism and borderline delusional. It may be the case in other countries as I do not know the stock levels outside of the UK but the fact remains that if you wanted a PS4 you could get one over here.

@badaxx This is my submission account for my website. I only have ONE account, I changed my account when I set up my site.

GraveLord1497d ago

....yes right now.

Most of those are out of stock though. Far from plentiful.

Gamer19821497d ago

Game claim stock but when you buy they put it will take 2-3 weeks for delivery. ARGOS are the same unless you reserve. Zavvis bundles just silly!

Sharingan_no_Kakashi1497d ago

Hasn't UK always preferred xbox to playstation?

Drekken1497d ago

Duplicate accounts are not allowed. I bet since you are participating in the comments with your "submission" account you are also downvoting and disagreeing. Sounds like more than a "submission" account.