Angry Birds is not a fad, dev says

Rovio exec Peter Vesterbacka says focus on branding outside of gaming has allowed the franchise to explode in prominence and popularity.

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GarrusVakarian1639d ago (Edited 1639d ago )

....yes, it is. It's nothing more than a time waster mobile game that you play while you while for a train....or a doctors appointment, lol.

admiralvic1638d ago

What do you expect the developer to say?

"Angry Birds is totally a fad and one we hope people don't get sick of, which is why we're selling out now and putting the birds on everything!"

hiredhelp1639d ago

Thats were my man your WRONG.. My son is crazy on angry birds has toys games them plush toys.. Go to school kids got backpacks lunchboxes.
My gfirlfreind has 3 girls they all play angry birds there tablets we may not be crazed by it but there is a market. Im in uk not sure were you are...

Christopher1638d ago

In a year, the kids will wear something else and Angry Birds won't be what it is. That's what happens to fads.

I agree that it is a fad. Its time will pass and be replaced by the next fad.

3-4-51638d ago

Angry Birds NEEDS to become more than just the game it is though.

Branch out into other genres and really spread this thing.

Otherwise move on and do a different game, because just clicking at a castle or whatever after a while is extremely boring.

There is nothing to build towards really.....just mindless clicking and swiping.

lastofgen1639d ago

I used to play this game a ton, but I'm over it now.

Soldierone1638d ago

Haven't touched the game in forever, not even the Star Wars one. My GF was all obsessed with it for a while, couldn't care less about it now. Same with my little brother, he won't even play it for a second anymore.

The only difference is they are hammering the game onto other products, yet paying attention to that, its hardly selling. It has bursts, but a majority of it ends up on clearance.

It's just a matter of it not catching a new group when one expires. This group gets tired of it, while this new group just found it, repeat.

spike1638d ago

This game is old news

ravinash1638d ago

It has been around for a while now.
It basically took off at the same time Ipads did and it got the crest of the wave. It was just lucky timing with a good simple idea.

But like any simple ideas, there is only so much you can do with it.

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