Submitted by Abriael 252d ago | trailer

A New Glimpse on Driveclub Represents the PS4 in New and Awesome Sony Commercial Starring Spike Lee

Sony released a new commercial titled “Join Together,” and between other things the video gives a glimpse on the upcoming PS4 exclusive Driveclub to represent gaming and Sony's consoles. (Driveclub, PS4)

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stuna1  +   252d ago
Drive Club is aiming for "Pole Position"! And it may just be the definitive racer on next gen consoles.
dp277407  +   252d ago
We can hope, it is looking good though I just wanna see even more and see some gameplay.
cleft5  +   252d ago
Sony doing it up big, really get the feeling we are seeing the rise of something amazing in Sony right now. Kaz Hirai really is making Sony into an amazing all around company. I know my next tv will be a Sony Bravia.
rhcpfan  +   252d ago

There are better TVs out there, objectively speaking.
mikeslemonade  +   252d ago
Sony has an overall company.., atleast they're trying but right now Apple has it on lock down.

On video game front it is Sony Domination.
Ju  +   252d ago
Sony seems to be shifting more marketing money. Just saw the Sony logo at a movie preview. Never seen that before. Looks like they are gonna use corporate branding through out now.
Exoil  +   252d ago
@rhcpfans: Actually, for gaming if you don't want a Plasma then Sony's KDL805 has one of the lowest inputlags, and the KDL905 coming with just a few more ms behind.
ABizzel1  +   252d ago

Objectively speaking, Samsung, LG, Vizio, Sony, and Panasonic are at the top of the HDTV market.

Samsung and Sony have the best panels IMO, and surprising LG and Vizio are right there with them and offer significantly lower prices, Panasonic is there for plasmas.

However, Bravia's are the only HDTV's that will let you access PlayStation Now, which can be a big influence on what HDTV to buy if you're a gamer. Objectively speaking.
GameSpawn  +   252d ago
About the TVs, Sony Bravias have always been good TVs, but Samsung has been more aggressive competition that has offered TVs with just as much quality (close enough for the average consumer) and as many if not more features built in and all at a MUCH cheaper price.

Sony could bring down the price a little on their TVs. Maybe not down to Samsung's levels, but close enough to take some of the "smug, brand loyalty tax" off. Seriously the major reason for Bravias' price being high is to make money off the brand loyal.

Also, on a side note many may be surprised to find out that Samsung, Sony, and LG are known to share LCD panels with each other. You could open a Sony HDTV or Vaio laptop and you may find a Samsung or LG manufactured LCD panel inside -- Sony just makes the circuitry on some of their models and will buy panels from their competitors, same goes for Samsung and LG. The LCD panel is not all that makes up a TV, though. The important bit is the image processor which is what makes Samsung TVs different from LG's or Sony's.
#1.1.7 (Edited 252d ago ) | Agree(3) | Disagree(2) | Report
mewhy32  +   252d ago
Drive Club is going to set a new high standard in the racing genre. I'm really pumped bout it.
Boody-Bandit  +   251d ago
There are better TVs out there, objectively speaking."

Actually you couldn't be more wrong. Currently the best gaming TV on the market is made by Sony (model W802A). It is the fastest larger panel display for gaming. Boasting a 16.9 for input lag. That is blazing fast for a large panel display.

#1.1.9 (Edited 251d ago ) | Agree(4) | Disagree(2) | Report
Boody-Bandit  +   251d ago

What part of "gaming TV" are you not understanding? When it comes to gaming it's all about speed. Some of those TV's that have an overall better quality picture will have significant to serious input lag. Do you even understand how input lag effects gaming? Especially with twitch shooters and fighting games online?

Sorry but for gaming I will sacrifice a little picture quality to get the drop on people online. I have plenty of other displays for movies and sports. Serious gamers want SPEED!

#1.1.11 (Edited 251d ago ) | Agree(1) | Disagree(2) | Report
rhcpfan  +   251d ago
I wasn't replying to you clown, I was backing up my original statement since it's too late to edit it.

Anyway, 15 ms less really makes all the difference /s
#1.1.12 (Edited 251d ago ) | Agree(0) | Disagree(5) | Report
FriedGoat  +   251d ago
I've been through several samsungs, the input lag is soo bad.even when you set to game mode and rename the source to PC (technique to turn off picture processing) it's still terrible. They may be great budget tv's but unfortunately they are not good gaming displays.
FriedGoat  +   251d ago
lol @ samsung owners disagreeing.

Check out the MS lag on nearly all Samsung TVs. They have some low latency monitors, the TVs are bad though. Compared to my current display and my LG before it, the Samsungs could not compete. Good picture, bad lag.
#1.1.14 (Edited 251d ago ) | Agree(0) | Disagree(0) | Report
Gabenbrah  +   252d ago
Until Project Cars releases.
Utalkin2me  +   252d ago
Guy don't you get tired of constantly trolling articles? I mean i understand a little trolling here and there, but seriously every comment?
360ICE  +   252d ago

Relax. It's a legitimate opinion. And if it wasn't, then you can't get trolled if you don't care.
BitbyDeath  +   252d ago
Two different race styles.
DriveClub is designed for fun/arcade
Project Cars is designed as a sim
#1.2.3 (Edited 252d ago ) | Agree(28) | Disagree(1) | Report
Gabenbrah  +   252d ago
Its not trolling. Project Cars at 4k resolution with visuals that greatly surpass Driveclub and Oculus Rift support, that's true next generation gaming IMO.
GTgamer  +   252d ago
"Its not trolling. Project Cars at 4k resolution with visuals that greatly surpass Driveclub and Oculus Rift support, that's true next generation gaming IMO."

So does it matter if the game is anygood :/ and please tell me how many people will be able to experience your definition of Next gen smh
Lukas_Japonicus  +   252d ago
"Its not trolling. Project Cars at 4k resolution with visuals that greatly surpass Driveclub and Oculus Rift support, that's true next generation gaming IMO"

So your definition of next gen is something only a handful of PC gamers will have the specs capable of experiencing? Yet another PC elitist snob comment.

Driveclub is next gen in the sense that the PS4 is the next generation from PS3. PC's don't have a generation as they are continuous, open systems. Comparing both is idiotic.
#1.2.6 (Edited 252d ago ) | Agree(37) | Disagree(2) | Report
devwan  +   252d ago
@Lukas ...and driveclub is also "next gen" in that it's attempting to do more than just be another iteration of a previous gen title... it's not just more of the same, it's doing things we've not seen before on console and that's why so many people are excited for it.
#1.2.7 (Edited 252d ago ) | Agree(13) | Disagree(0) | Report
starfox079  +   252d ago
Wow defo a playstation fan site this Project CARS will destroy this Driveclub.....
FlunkinMonkey  +   252d ago

"Its not trolling. Project Cars at 4k resolution with visuals that greatly surpass Driveclub and Oculus Rift support, that's true next generation gaming IMO."

The nerve.. This guy supports the Xbone whose specs are considerably weaker that its competition, creating sub par 720p graphics a lot of the time, and has the nerve to talk about "true next generation gaming" and his admiration for higher resolutions.

MysticStrummer  +   252d ago
"Its not trolling. Project Cars at 4k resolution with visuals that greatly surpass Driveclub and Oculus Rift support, that's true next generation gaming IMO."

PC gamers are funny. They say PCs don't have generations… until it suits them to say it. Also, the comment you replied to clearly says "on next gen consoles", and the advantages you list don't apply.
sigfredod  +   252d ago
isn't Pcars suposse to be a hardcore sim? so why compare it with a social racer?
BRAD-RIDGE  +   252d ago
Really i'm guessing this game is being over hyped. some of the videos i saw around e3 or later can't get the timeline right. but namely the social aspects really spoiled it for me, all the crap that was shown with the camera integration looked appalling. some people would find this fun but the driving seems buried under layers of menus that keep you from the action.
AndrewLB  +   252d ago
Did you notice at 0:50, this "definitive racer" used a video clip of actual race cars in an attempt to fool the viewer into thinking that's how the game looks. The "Professional Driver on Closed Road. Do not attempt" caption on the bottom of the screen seals the deal on that deceptive advertising.
N0gg1nsh0tz  +   252d ago
Sir, i'm gonna ask you to put the chromosomes down and kick them away from arms reach, put your hands slowly behind your back and lie down flat on the ground.
sigfredod  +   252d ago
Great add, Sony is in a roll
Irishguy95  +   251d ago
Thought it was a **** ad myself. What sony should do and should always have done is advertise PS+. I'm shock how many gamers don't know what it is. Also, should actually advertise with games. Or a CG trailer for a game, since the CG trailers always hit home with people
truefan1  +   252d ago
Lol isn't this the game that was pushed back because they were scared to go up against Forza. Looks like they are hiding the gameplay for a reason. Call of duty could do that because they had a name, this game doesn't.
stuna1  +   252d ago
Perhaps Microsoft should have also taken that option as well! It being a half of a game and all riddled with micro transactions.
ambientFLIER  +   252d ago
Definitive racer? Sorry, but no. Project Cars will be just that. Maybe Forza 6. Maybe GT7. Not Driving club.
#1.6 (Edited 252d ago ) | Agree(2) | Disagree(7) | Report | Reply
SquidBuck  +   252d ago
Because you've played it LOL
frostypants  +   251d ago
There's gonna be some competition for "definitive racer" I think. Gonna be a good gen for racing games in general.
AutoCad  +   251d ago
Doubt it..Project Cars is looking like it will take the cake on best next gen racer
MysticStrummer  +   252d ago
If it plays as good as it looks… wow.
FamilyGuy  +   252d ago
That was a pretty cool commercial.
PeaSFor  +   252d ago
That's a beautiful ad.
XiSasukeUchiha  +   252d ago
Sweet commercial Sony are let u going to give mercy to MS just damn now son!
Crossbones  +   252d ago
So Much Awesomeness :'(

Concertoine  +   252d ago
spike lee's remake of oldboy was complete garbage, not sure if you guys have seen it :/
good commercial though.
maniacmayhem  +   252d ago
I heard it was one of the biggest flops of 2013. I bet Sony was able to get him on this commercial for very cheap.
Concertoine  +   252d ago
it only made back 4 million bucks of a 30 million budget. im not sure why people are disagreeing, it was critically panned and anyone who's seen the original will agree. i guess people think im trolling even though i call it a great commercial. hes usually a decent director, im sure he wasnt cheap haha.
it was just a terrible film, ruined any of the subtlety and brilliance of the korean classic, while also managing to be a scene-by-scene, shot for shot copy of it. kind of like that 1998 remake of psycho.
#5.1.1 (Edited 252d ago ) | Agree(12) | Disagree(3) | Report
KwietStorm  +   252d ago
You might be getting disagrees because you're completely 100% without a doubt on topic..
Ripsta7th  +   252d ago
Cant wait till this game comes out
Destrania  +   252d ago
Awesome ad. Sony's on a roll. Driveclub looks stunning btw, can't wait to get my hands on it. #BeMoved #Make.Believe.
ambientFLIER  +   252d ago
Hashtags are f*cking stupid. Especially on here.
AceBlazer13  +   251d ago
Totally agree. #RealTalk #NoHashtags
frostypants  +   251d ago
Yeah, not sure why the hell people do that when they aren't limited to Twitter functionality. I mean why stop there?

01000100011101010110110101100 010001000000110011001110101011 0 00110110101101110011

And anyone who actually SAYS "hashtag [whatever]" in conversation will be the first against the wall if a revolution ever comes.
#7.1.2 (Edited 251d ago ) | Agree(0) | Disagree(0) | Report
ZeoN  +   252d ago
Can't wait
showtimefolks  +   252d ago
this is a bad ass commercial, it gives the feeling that sony is doing it big
bahabeast  +   252d ago
Love it.
monkeyDzoro  +   252d ago
That view with those supercars... beautiful. I'm more abd more excited about this game than I was at first.
AndrewLB  +   252d ago
Those were ACTUAL supercars on a real road. You must have missed the "Professional Driver on Closed Road. Do not Attempt" part on the bottom. Only the in-car view was from the game.
monkeyDzoro  +   252d ago
LooL. I've been fooled by the position of the sun. I thought they switched from IRL where the sun was behind the supercars to ingame with the sunset.
snookiegamer  +   252d ago
MS has positioned the Xbox One as the all-in-one media box, but Sony actually is 'All Media' and this is where Sony is unstoppable. This awesome video shows how Sony is merging all divisions for the good of gaming/music/movies and social. Sony's other divisions used to be totally separate from the PS business.

Media coverage is ramping up, a good sign the game will release soon. Driveclub looks incredible and I can't wait to test drive this baby. Probably my 1st game when I get a PS4...oh and it's F2P!!! :))))
#12 (Edited 252d ago ) | Agree(12) | Disagree(0) | Report | Reply
irepbtown  +   251d ago
I think that's all Sony needed, something to link other departments together to kick start a healthy, profitable future. As you've mentioned, PS seems to be that link especially considering PS Now.

Bright future for Sony and us all.
snookiegamer  +   251d ago
Yes, I agree. Sony seem to be consolidating its assets. All Sony products will soon communicate with each other where applicable and become part of the 'Sony Family'. It's Kaz Harai' new direction for the company going forward. But, it's such common sense, you have to be surprised it never occurred before?

Truthfully, as much as I want Sony to succeed, I don't want the others to fail either. Because the competitors keep Sony on their toes, we the gamers benefit. I truly believe it is because of Xbox, Wii U and even PC, that the PS4 is the system it has become.
#12.1.1 (Edited 251d ago ) | Agree(1) | Disagree(0) | Report
starfox079  +   252d ago
Sony are KING at over selling you something fact is Driveclub is not even close to Project CARS not even close.....

Now Sony are making their adverts look Hollywood yet the actual games are just re textured ps3 graphics....
liquidhalos  +   252d ago
Smells like troll to me. If you don't like the game that much stop checking out updates, if you hate Sony that much, stop clicking the ps4 tab on n4g. I don't ever visit the pc or wii sections on n4g for that same reason. Stop being a noisy little child and let people pursue their interests as they see fit. Grow up dude
Freedomland  +   252d ago
I smell something is burning.
Destrania  +   252d ago
Someone's jealous he doesn't own a PS4 yet. It's okay Starfox079, you'll find one in stock eventually. Good luck.
#13.3 (Edited 252d ago ) | Agree(4) | Disagree(0) | Report | Reply
frostypants  +   251d ago
We actually have no clue what Project Cars will look like on anything less than a top-end PC because they haven't shown us yet.
Mexxan  +   252d ago
Their is only one problem with P Cars - the vid I saw on VVV look like a mediocre to decent at best. Did anybody notice track side scenery? Looked rubbish. Granted screenshots look great, but then your not going to be playing a still....

Might be released end of 2014, not a whole load of time in dev terms.
theXtReMe1  +   252d ago
Awesome video. It reminds me of something you would've seen in the 80s, advertising Sony products. I like it a lot. Can't wait to play Driveclub.
Mister_Dawg   252d ago | Trolling | show
LoneWolf019  +   251d ago
This games hype dyed when it got delayed from being a launch title.
psDrake  +   251d ago
It's kind of amazing to see how PS4 is transforming Sony's comeback as one of the leading consumer electronics devices companies, especially in NA.

Obviously Sony makes/sells tons of devices but PS4 has really created a tremendous amount of buzz that's helping Sony re-create its reliable & innovative image in consumer's eyes.

Well, #be moved ppl :)
#18 (Edited 251d ago ) | Agree(0) | Disagree(0) | Report | Reply
Stopher92  +   251d ago
We have 3 sony Bravias in our house. I wouldn't choose any other brand. Absolutely stunning tvs.
Immorals  +   251d ago
Had lots of issues personally with bravias. Kept breaking. Customer service was awful, too

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