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Attack On Gaming (in the) Media: Xbox One Letter Controversy

A must read. This is a commentary on the media and their claims of misogyny on the part of Microsoft in the Xbox One marketing move involving a certain letter.

"This week has been a pretty terrible one for the marketing team over at Microsofts Xbox division. In case you’ve missed the controversy, the main issue taken here is that Microsoft have misrepresented a large population of humans by stating that one party should stop the knitting to play video games with the other party that is already playing videogames. Sounds silly doesn’t it?" - Attack On Gaming

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Kyosuke_Sanada1033d ago (Edited 1033d ago )

Would they have rather the woman pumped iron?.......

5eriously1033d ago (Edited 1033d ago )

LoL at the picture

http://attackongaming.com/w...

Now what kind of mind(set) can draw that from a simple emblem?

OokuChicken1033d ago

A bored one? making a point maybe? for the lols?

moparful991033d ago

Gaming is a predominantly male activity.. There is a segment of women that play but a majority are males. The opposite can be said of knitting, not very men knit but some do. So its very easy to draw the conclusion that the tone of microsoft's ad was one of a male to a female.. This is where the claims of mysogony is derived regardless of the intent.. Marketing teams should know better than to have such lose messaging.. Chalk this up to another MS PR blunder..

EazyDuz221033d ago

Knitting? Nice 1940's humour

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