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Activision CEO: 'Genre is less important than the execution of an idea'

The number of first person shooters and open-world titles have rapidly increased over the course of this last generation, with Call of Duty and Grand Theft Auto both topping charts and breaking records. It may appear that these genres are the ones that gamers really care about and that developers should promote these as sure-fire successes. However, we recently sat down with Activision's Eric Hirshberg, who stated that these preconceived notions simply aren't true.

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examiner.com
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s8anicslayer974d ago (Edited 974d ago )

I like how these industry executives try and take credit for the work of extremely talented developers who work their asses off and use their creativity and put aside their fears of failure just so guys like Eric Hirschberg reap the rewards.