Hey, message board readers and IGN PlayStation 3 fanatics: this article isn't for you. By now, IGN are sure you dedicated folks have already downloaded system software 2.30 and jumped into the streamlined world of the brand new PlayStation Store. You know how you feel about it. IGN get that.
This article is for the poor sap trapped in his cubicle who has no idea the new PlayStation Store is live and that it's awesome … most of the time.