GameSpy writes: "Blizzard Entertainment's World of Warcraft is comfortably sitting atop the PC gaming scene, with millions of players worldwide taking part in online adventures every day. Blizzard has recently opened up participation in its global Arena Tournament, inviting players to join a special Arena Tournament realm to compete with the greatest players across the globe in the hunt for fame, fortune, and in-game immortality. We recently had the chance to sit down with Blizzard's Lead Designer Tom Chilton and eSports Manager Joong Kim to talk about the Arena Tournament realm, and to gain some additional insight as to what Arenas and PvP mean to the future of World of Warcraft.
GameSpy: The World of Warcraft Arena Tournament has been a great excuse for us to transform the WoW players on staff from emoting clickers into full-fledged PvPers. It's been a difficult transition to say the least. It's a whole new game for us. So let's talk about the Arena Tournament, and what it means for World of Warcraft.
Tom Chilton, Lead Designer: The big objective is to build WoW into a viable eSports game platform. We feel like with the introduction of the arena team and the arena system, we've got a way to set ourselves up for competitive eSports. We've been pretty happy with how the system has been turning out, it's a very popular system within WoW. It's fostered a strong sense of competition and community within that. It's turned out as a real sub-game within the game."