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Atari: 'We don't have room for mistakes'

David Gardner, chief executive officer of Infogrames, has told GamesIndustry.biz that the rejuvenated Atari business doesn't have room for mistakes.

New Atari products have got to sell well for the publisher as it reboots the business, with Gardner keenly aware of the increasing competition in the videogame market.

"There are always competitor threats, because we can't control the competition," detailed Gardner, speaking exclusively to GamesIndustry.biz at a publisher event in Paris.

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