Engadget - In September of last year, Sony threw in an interesting nugget when it shipped the third-generation PS3: there'd be a unique, more affordable 12GB flash-based unit exclusively for Europe and Hong Kong. Sure, it doesn't do much good for those who boast huge game libraries or prefer to store odds and ends locally, but Sony clearly determined that there'd be a real market for such a product. Sony Computer Entertainment America VP of marketing, handhelds and home consoles John Koller sat down with us following the launches, and made a point to tell us the following:
"The smaller Flash drive isn't coming to North America, and a lot of that reason is the digital consumer. We really want to make sure, out of the box, that there is an option for them to be able to download that content. That is really critical for us, very very important."