Interview - Phil Rogers CEO SCi Entertainment

MCV is the first to speak with Phil Rogers – the man tasked with turning around SCi and Eidos' fortunes. Tim Ingham asks him how he's going to do it…

Q: You've been very honest in killing off 14 titles because of a perceived poor return on investment. How is being a 'slimmer' company in this respect going to work to your advantage in the market?

A: We want to be a leaner and fitter company in terms of what we do and what we release. In these situations you have to be honest, both internally and externally, and that is why we cancelled 14 titles. As a company we have been bringing out too many average games which are tying up resources. In today's environment of lengthening development cycles and increasing costs, we need to be more ruthless and focus on our quality titles.

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