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Submitted by XPH 750d ago | opinion piece

Why I Will Be Cancelling My LOVEFiLM Subscription

LOVEFiLM recently revealed that it will be stopping the games rental part of it's service to focus on "providing world-class film and TV subscription services." The news came as a huge disappointment to existing customers, including myself, having been a customer for many years purely for it's game rental service. (3DS, GameCube, Lovefilm, Nintendo DS, PS Vita, PS2, PS3, PSP, Wii, Xbox, Xbox 360)

Cam977  +   750d ago
Cool story, brah
Does anybody know why they're discontinuing the games rental aspect of their service? I've never been a customer but from what I've heard it's a very good service.
die_fiend  +   750d ago
I'm no genius but businesses tend to discontinue things when they're not viable. So I'm guessing that renting 3 games a month for £15 versus buying one for £40 is costing them big.

I'm not sure they've considered the impact though, I read somewhere that they think they'll lose 5% of their customers from this but I'd imagine many people have it purely for games
rustyspoon80  +   750d ago
I, and a few others will be leaving soon. Blockbusters will be my next stop.
Although I'm not renting so many games at the mo, I do like to from time to time. Some games just aren't worth buying but are worth playing.
I really dont stream too much stuff so wont miss that.
Animal Mutha 76  +   750d ago
My wife and I started a free trial of Lovefilm and then the next week we hear the news about games.

Got a couple of Blu rays sent through post which is a good service. Streaming content isn't that hot unless you like 50's B movies or straight to DVD stuff.

The games part was its one redeeming feature.

We won't be keeping it beyond the trial. Netflix free trial next :)
jay2  +   750d ago
I have and joined boomerang rentels
blackberty  +   750d ago
Same. They're shit too so far. I joined last week, added 6 titles to my list and didn't get one sent out for two days. I sent that back, they received it last Saturday and I'm yet to be sent out another, its been 5 days!!!

Don't think I'll continue my trial
Nicolee  +   750d ago
i cancelled my lovefilm and just joined my trial on Boomerang today. hope it won't be that bad.
blackberty  +   750d ago
I'm still waiting for a disc, or even a reply from their email/twitter.. wont hold my breath, they seem rubbish tbh :(
The_KELRaTH  +   750d ago
The online streaming movies don't get much updating either. The PS3 Lovefilm software is ok but it's poor on the iPad.
blackberty  +   750d ago
Only reason I used Lovefilm was for gaming rentals. Second they announced this.. oh wait, they didn't tell their customers for weeks. So second I found out by another website, I cancelled my subscription.
sprinterboy  +   750d ago
Yep cancelled mine

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