EDGE: "Don Mattrick’s replacement at Microsoft will likely be promoted from within, and could take some time to appoint, an analyst has told us."
And in the meanwhile...?
We'll have to wait until after the announcements with the massive reorg Microsoft is planning. We should have details in the next couple of weeks. I imagine there will be some shakeups within the Entertainment Division, if it isn't entirely scrapped altogether and merged with another division or reorganized and renamed. Analysts and shareholders alike have never been happy with the return on investment coming from the division. Analysts from Caris and Co. once compared the Entertainment division to a vampire, sucking the blood out of the rest of the company for terrible returns on investment. They said it needed to be "staked." I kid you not. Even with the EDD division profitable, compared to what Microsoft pumps into that division it simply hasn't historically produced the level of return that Microsoft shareholders expect. Of course, they aren't pumping billions into the Xbox One to just turn their back now, but I'm a bit nervous for what this upcoming reorg will do to the game division in the long run. My money's on Julie Larson-Green taking over devices, including Xbox One.
If analyst aren't happy with MS E&D, makes you wonder what they think of the competitors!? Nintendo's business implodes, PS3 is a massive money loosing black hole that dwarfs the profit of two generations of Playstation domination (PS1 & PS2). To MS, the living room is the future as the desktop computer is destined to be replaced in the home so they will continue to heavily invest. Which makes me wonder, since neither Nintendo or Sony is pushing to own the living room, they too will be extinct as the Apples and connected Android devices move in on their turf. I already see games like Star Wars: the old republic on iPad and it is receiving rave reviews. It is just a matter of time, and as time goes on, the i-devices and android devices gain ground. Either the consoles take over now, or it is gone in the next 5-years.
With Nintendo, it's a bit different as games are their business. But you're correct that there have certainly been some disparaging things said by analysts regarding Sony's game business as well. When a company is the size of Microsoft or Sony, it's easy for financial analysts to look at an underperforming business segment and say, "Cut it loose and reinvest elsewhere." With Sony though it hasn't been as big of a focus for the analysts though as they struggle to turn around their key, television business. With Microsoft, software is their main focus and it's raking in billions and right from the start shareholders and analysts have been asking themselves "What the hell is a software company doing making hardware?" Sony's main job is making electronics and not all succeed, so I think there's more of a tolerance there from analysts when a piece of equipment underperforms. Plus, look a the main reason behind the losses Sony's game division suffered. After the 2008 crash there was at times a 25% difference in the yen compared to western currencies than prior to 2008 and this has only now begun to stabilize. Analysts have noted this cause as being one of the primary reasons for Sony's predicament for years. When you sell to the west and suddenly that revenue stream is cut by 25%, that's a huge blow. Microsoft's struggles with the EDD division was more of their own making (think rrod) and not due to currency fluctuations out of their control. I think this is one of the reasons Sony's gaming division has largely received a pass from financial analysts. Nintendo I don't see attempting to own the living room, but Sony very much has taken over the living room, as evidenced by it's Blu-Ray functionality, the media playback abilities, the fact the PS3 is the most widely used device for streaming Netflix in NA, etc. Saying Sony isn't pushing into the living room is misleading. Sony's already pushed into living rooms and they aren't going anywhere. Sony's decision to augment tv's instead of trying to take them over completely has resonated with consumers and I think will continue to resonate. No one is looking for a new $500 device to fight with their cable boxes and add more layers of complexity to their TV viewing. As for the rise of tablets as gaming devices, this is a different market entirely. People aren't ditching their consoles because they have an iPad, nor will they no matter what the games on the mobile devices look like. They're still mobile devices, and that's a different market, different experience from home consoles entirely. The DS was hugely popular and didn't kill off the Wii. The 3DS and Vita now offer outstanding quality titles that sometimes rival games seen on the consoles, but there's no danger of them replacing home consoles. They're completely different markets.
Nobody on their way up would want this job. To be known as the guy who got his ass handed to him by Sony wouldn't look good on a future CV. The best way out of this mess would be to admit defeat now, cancel the X1 and relaunch it next year with over twice the power and no Kinect.
The kinect is whats going to kill them.It's the sole thing driving the price up, but it's the only thing that differentiates itself from the PS4. The whole voice command OS thing is their shtick.Take that a way and it's just a weaker PS4. Weird situation they're in.Total catch 22.
Only a gamer should have this job. This is a type of job that needs a passionate gamer not a corporate yes man. I may be wrong but I don't believe they have any one at their company right now with a desire to drive the industry.
I think Steve Ballmer and Mattrick himself downvoted you. Cause you're exactly right.
I wouldn't say that he has to be N4G hard-core, but it should be some one that is intimate with the gaming market. The crap that Don Matrick tried to pull never even sounded like something that could work. Whoever came up with the original Xbone strategy clearly did not understand his customer at all.
You dont know how a business works do you?
Ah dammit man...why within? Bring back J Allard. (Actually he is kind of within because he is on extended leave iirc).
So its between -Botox monster -Agent Phil -Yusuf "TV" Medhi -Marc Whitten -Phil Spencer My bet is on Medhi. Allard isnt gonna come back he got the same boot as Kutaragi got at Sony. Peter Moore is far too comfortable at EA.
I'm betting on Spencer . he said a lot of crap , yet somehow seems to irks people far less than the rest
I am guessing they will bring out the new head of Xbox at Gamescom. Rumors recently had Julie Larson-Green taking over. http://www.gameinformer.com...
So we are only a few months away from the launch of a new console, there's no one running the Xbox division at the moment, they just did a Complete 180 on the new consoles policies which will require an ever close eye to make sure all the new stuff is ready for launch, and they want to take their time appointing someone?!
What they need to do is show off how the new kinect is worth the price with demos and games for example. Also show us the gamer why how the cloud is better for us, every multiplayer game having dedicated servers is a start and an advantage over sony but i need to see more. What kind of physics is possibel with the cloud etc. A couple more exclusives like Titanfall etc. Also be more clear with your messaging this this this time around.
Don Mattrick actually did pretty well for himself jumping ship before Ms's re-organization. Looking at Zynga's package, maybe he didn't want to take on more while being paid less. http://www.seattlepi.com/te... Now, all he has to do is prop up Zynga and wait till someone buy them..more money will come to him. People forget, it's very rare a hardcore gamer with a business degree and plenty of achievements/trophies that is selected to be a head spokesperson for the console business. "Reggie Fils-Anime" turned around Pizza Hut and a lot of other business that operate in totally different markets before coming to Nintendo. Very good Marketing and Sales gurus with some other high qualifications can get these jobs. A lot of times, you have to align yourself with the companies message/vision and be able to present that while having some input but not all input.
Most of these supposed gamers in executive position aren't. If they were, they wouldn't be a gamer, because there simply isn't time. They probably spend a few hours at most a week trying a few levels on this game and that game. That is the extent of their "gaming"! I think Phil Spencer or Marc Whitten would be good for the job. They both seem genuine and talk with passion. Phil Harrison is in Europe so no go.
I find it funny how he was so for Xbox One restrictions and seeing all of the negative feedback went all b**** blood and left the company. Just goes to show that most of these companies aren't passionate enough or even believe in the products that they sell. If you can't have passion in supporting/promoting your products how can you expect to being passionate about selling another product if you decide to leave that former company and move on to another company. Just thinking out loud now. smh
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