Previewer Steve Wright writes, "E3 is a well-oiled machine. Developers sit in small, media-only rooms for three days straight and launch into the same script — and gameplay — over and over and over again. And then do it some more. So, it’s always amazingly refreshing when the developers go off-the-script and just have fun with the game they’ve been working so hard on. This year, I was able to enjoy such a moment with Capcom Vancouver and their upcoming Dead Rising 3."