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US mobile ad biz at $1.7bn?

Mobile-ent.biz reports: "US mobile ad spending could reach $1.7 billion in 2008, up from $878 million in 2007, says eMarketer.

Its new report 'Mobile Advertising: After the Growing Pains' asserts that, even though mobile advertising did not break into the mainstream during 2007, important advances were registered, especially in search".

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