70°
Submitted by GentlemenRUs 800d ago | opinion piece

Selling video games to women – Is it really that hard?

The Entertainment Software Association recently released their latest batch of statistics on video game sales and player demographics. There’s lots of interesting stuff in there, but the numbers on player gender sparked some chatter last week. According to the ESA, 45% of all gamers are women. That percentage stays pretty much the same for the “most frequent video game purchasers,” of which women represent 46%. (PS3, Wii, Wii U, Xbox 360)

doogiebear  +   800d ago
Tired of this gender-divisive crap. Women buy 46% of games? Great for them--that's a hell of a lot more than the media would have us to perceive that it would be.

Can we move on now?
Anthotis  +   800d ago
Make video games look like shoes. More women will buy them.
ShaunCameron  +   799d ago
And how many of that percentage own a console?

<According to the ESA, 45% of all gamers are women. That percentage stays pretty much the same for the “most frequent video game purchasers,” of which women represent 46%>

Add comment

You need to be registered to add comments. Register here or login
Remember
New stories
20°

Review: Devil's Third | Shock2

10m ago - After Itagaki's great Ninja Gaiden reboot, one would have expected his next project to be a bett... | Wii U
20°

Battleborn Gameplay Video: PAX Prime 2015

11m ago - Skewed and Reviewed have poated the first of their character gameplay videos from PAx Prime. The... | PC
Ad

The Xbox One Games You Need to Play in August

Now - A new month has rolled up which means new releases are on the horizon. Microsoft has a fairly good line-up on the way for August, so let’s take a l... | Promoted post
20°

Final Fantasy XIV Composer Masayoshi Soken Rocks Out At PAX Prime

11m ago - Siliconera: The focus was on Heavensward music, lyrics, and lore at a Final Fantasy XIV panel at... | Culture
30°

Weekly Recommended Mobile Game: Final Fantasy VII

12m ago - MMOsite: "Just a few days ago, Sony has finally brought their classic game Final Fantasy VII to A... | iPhone
30°

Check Out This Splatoon LEGO Set Proposal Idea

12m ago - If you like Splatoon and LEGOs you might be interested in this Splatoon LEGO set, a new project i... | Wii U