Microsoft’s Don Mattrick Stands Silent As Lucas and Spielberg Diss Video Games but Praise Kinect

During a panel at at the USC School of Cinematic Arts legendary filmmakers Steven Spielberg and George Lucas discussed the future of entertainment joined by Microsoft’s President of the Interactive Entertainment Business Don Mattrick with Julia Boorstin of CNBC acting as a moderator.

Besides predicting the implosion of the film industry with apocalyptic scenarios and a sizable dose of doomsaying Lucas and Speelberg set their bespectacled sights on video games, and started firing.

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Lovable1410d ago

So? He's a business man.

Abriael1410d ago (Edited 1410d ago )

So business men *working on games* don't have an opinion?

Lovable1410d ago

Business man knows when to speak and keep quiet.

Abriael1410d ago (Edited 1410d ago )

@Lovable: I doubt they invited him there to keep quiet.

Sure, he's entitled to "know when to keep quiet" when he does his own interest, but standing there with jaw agape letting two pundits tear gaming a new one isn't exactly laudable.

Edit: @Lovable below. Which is in fact a rather contemptible conduct, and speaks volumes.

Lovable1410d ago (Edited 1410d ago )

When did the guy said he cares about videogame? He cares about the money he makes from working in a videogame industry, but other than that it's all about work.

f by speaking his opinion will tarnish the relationship between them and could potentially lose the business why would he say anything? Seriously.

@Abriael Above
You can't really judge the guy based on that. You would do the same if it means securing your job and earning more money.

-GametimeUK-1410d ago (Edited 1410d ago )

"Business man knows when to speak and keep quiet."

Then Don mustn't be much of a business man after his "stick with 360" comment lol.

gaffyh1410d ago

What's more important is, Steven Spielberg and George Lucas are has-beens, they haven't made a good movie in years.

xHeavYx1410d ago

Lucas and Spielberg probably never heard of Journey or Heavy Rain

Godmars2901410d ago

"Steven Spielberg and George Lucas are has-beens"

They are both actively contributing to the situation they're complaining about. The literal very heights of hypocrisy

Army_of_Darkness1410d ago (Edited 1410d ago )

How do they expect video games to be as emotionally attaching as movies or even books?? It's freaking interactive entertainment!! we want to have fun playing games not F$#KING cry while holding a controller!! plus, how do you expect me to get head shots with teary eye?!?! How Spielberg and Lucas?! Hooooow?!

Bimkoblerutso1410d ago (Edited 1410d ago )

"The second you get the controller something turns off in the heart, and it becomes a sport."

Sad that the popularity of games like Call of Duty and Madden promote that misconception.

Lucas? Whatever, he's been crazy for a LONG time. But Spielberg. For shame.

Kevin ButIer1410d ago

Poor Don... sounds awful but he'll be fired sooner than later...

SilentNegotiator1410d ago

"Business man knows when to speak and keep quiet" sitting by while 2 important people insult your product a time to keep quiet?

P_Bomb1410d ago

Business man knows when to speak and keep quiet.[/QUOTE]

I seem to recall something about submarines and buy a 360. The one time he *could've* done some good PR, Spielberg & Lucas DRM'd his tongue.

hard joe1410d ago

diss video games but praise kinect?! :o
lol :D
they must know nothing about video games then '-_-

Ritsujun1410d ago

Don's been crying since their E3 PC.

BinaryMind1410d ago

Mattrick sure has this PR down to a science!

Utalkin2me1410d ago

I cried one time during gaming. It was when my 360 rrod and i purchased a PS3 and Uncharted, TEARS OF JOY!!!!

theaceh1410d ago (Edited 1410d ago )

I think this kind of criticisim is exactly what this industry needs if it wants to move foward. I feel like I have been playing the same games this gen that I played during the 90s (fps, hack n' slash, platformers, rpg, racing) only with higher resolutions and better sound/voice acting. Some games can feel so generic (Call of Duty, Guitar Hero and a few others) that I sometimes wonder if they are being "developed" using some kind of Wizard Tool that generates the source code for a game by simply inputting values into a screen prompt and clicking next.

These men may be wrong on some points (video games and emotions), but they are certainly right about this industry needing to create more accesible and varied experiences. Perhaps this really is a good time to bring back VR!

dcbronco1410d ago (Edited 1410d ago )

People who read that ridiculous headline instead of the Variety article are being misled by a a-hole from dual-shockers with his agenda.

Neither diss video games.

And just because they don't mention anything Mattrick says doesn't mean he remained quiet.

Sharius1410d ago

"Fortunately, we have a product for people who aren't able to get some form of connectivity,"

"It's called Xbox 360"

it's so true, he know when to speak and when to keep quite, no wonder he is success, even xbone going to come out he still trying so hard to sell 360 to poor ppl

+ Show (16) more repliesLast reply 1410d ago
Conan-O-Brady1410d ago

That's the problem with the industry, too many business men screwing it up. Sleazy people invading my hobby left and right. Makes me feel ashamed to be a gamer sometimes.

IcarusOne1409d ago

It's unfortunate that we're mostly talking about what this MS exec didn't say rather than what Spielberg and Lucas did say.

Off-Topic: You feel ashamed to be a gamer? Because it's a business? That generates profits?

Drama queen much?

ZombieGamerMan1410d ago

If tarnishing a working relationship with someone who under sells your work is bad than I don't want to ever be right

THamm1410d ago

They are trying hard to sell Kinect, remember that google glass/kinect hybrid thing. This so called future is what's on their minds. Don't be surprised as I think Kinect runs a lot deeper than Microsoft. There is a reason for this always watching, always connected attitude. MS is being pimped by someone much bigger than the good ole USA

IcarusOne1409d ago

Who's "much bigger" than the USA?

Shad0wRunner1410d ago

No. He's a douche. Plain and simple.

Even a business man knows when to speak up and defend his business. Don's just a pussy thats too chicken shit to speak out against big names like Spielberg and George Lucas.

The two, think theyre GOD's in the movie industry. When you become that arrogant, you are no longer relevant.

GribbleGrunger1410d ago (Edited 1410d ago )

Perhaps he's not been following where ND and QD are taking the industry? It certainly reads like that.

Conan-O-Brady1410d ago (Edited 1410d ago )

Ico, Shadow of the colossus, journey, heavy rain and the last of us... just to name a few of the games they should consider more than just dumb shooters.

Knushwood Butt1410d ago

George Lucas thought that Jar Jar Binks was a good idea.

Spielberg thought that Indy IV was a good idea.

They are both old men, fading into irrelevance.

Don Mattrick comes across as a tool.

r1sh121410d ago (Edited 1410d ago )

we need some perspective here.
Lucas is talking about games being bad, yet his company lucasarts made one of the best games of all time, it was highly rated by critics and gameers.
Knights of the old republic, it resonated so much with gamers they still want number 3!

Hes talking out of his ass IMO.
And Don is a clown

+ Show (5) more repliesLast reply 1409d ago
Belking1410d ago

These articles are so

ifritAlkhemyst1410d ago

But people care about these things!!

Belking1410d ago (Edited 1410d ago )

Only fanboys care what a director says about something like that. Plus, this article is just trying to get hits. It's pointless. Spielberg is a fan of games and this article makes it sound like he was dissing games and he's not. It's pointless like 95% of the articles here.

Abriael1410d ago


"Spielberg is a fan of games"

"The second you get the controller something turns off in the heart, and it becomes a sport"

These are his words. So much for "fan of games".

Simco8761410d ago


He is here for the 5% guys...why else would he be here? You read everything here just like everyone else dude lol

ifritAlkhemyst1410d ago

lol I was being a dick. I even agreed with you. Settle down now.

Drekken1410d ago

Lucas and Spielberg are washed up. They have a whole lot to say with nothing recently to back it up.

wastedcells1410d ago

So true, who cares what 2 old men have to say about video games...... video games they probably never played from start to finish ever if they even ever played a great game before period.

+ Show (1) more replyLast reply 1409d ago
SpinalRemains1410d ago (Edited 1410d ago )

Omg no.

Just play The Last of Us, and their entire argument becomes as useless as a solar powered flashlight, or an inflatable dart board.

camel_toad1410d ago

Damn you just shot down two of my work-in-progress inventions. I still have hope for my submarine screen door.

Minato-Namikaze1410d ago

Get greenpowerz to test that out.

Rhythmattic1410d ago

Im still going for Helicopter ejector seats.....

creatchee1410d ago

I never thought I'd agree with you for once, but here I am agreeing lol

The movie industry is threatened by the time and money consumers spend on video games. Naturally they will talk down upon games because they are competition.

What they fail to realize is that some games are more a movie and a game all in one. Games aren't written by the same people writing the code anymore. There are Hollywood writers penning stories. There are world renowned composers scoring the soundtrack. There is every bit as much professionalism and artistic quality in games as there are in movies, and possibly more due to the interactive nature.

Take The Last of Us - Hollywood has been doing apocalyptic movies for years and none have garnered the universal praise as it has. Plus, you get to play it and live it instead of watching it on a screen and having no input.

If movie execs want to see better games, they need to stop signing away rights to their franchises to developers who make crappy tie-ins.

Abriael1410d ago

That was a perfect analysis. Bubbles for you man.

ifritAlkhemyst1410d ago

28 Days Later & The Road would like to have a word with you.

greyhaven331410d ago (Edited 1410d ago )

Very good point

creatchee1410d ago


Fair enough - those are excellent movies! I should have said "in general, post-apocalyptic movies don't garner universal praise".

Why o why1410d ago

The road.....for real. Would not be surprised if that was inspiring material for naughty dog..worked well from where I'm standing

+ Show (3) more repliesLast reply 1410d ago
trouble_bubble1410d ago (Edited 1410d ago )

This! Problem is, those 2 old men are in bed with the wrong partner and are out of touch with the medium of games as a whole. Bold generalisations considering Steve's spawn play COD, and isn't he also doing a Halo TV thing? Dude, that's exactly the kind of pew pew 'sport' Lucas is deriding. So on the eve of The Last of Us coming out, they're talkin' up Kinect with Mattrick. Why weren't these 2 frumps sitting beside David Cage at TRIBECA?!

Them saying games haven't conveyed emotion or love grinds my gears too. I've teared up from more videogame charachters than StarWars CGI rastafarian aliens, I'll say that much. Losing my frikkin horse in Shadow of the Collosus gapes Padme's death scene wide open. Pixel horse for the win. No midichlorians needed.

monkey nuts1410d ago

Damn son. You just took nerdy to a who'll new level. The fact I understood your references probably means I agree. But i'm not happy about it, street cred be damned! XD

trouble_bubble1410d ago


--goes to push taped glasses up nose, realises not wearing any-- :o


ashiksorel1410d ago

There are so many things wrong with those producers statements on games...

I completely disagree with their interpretations of it.

bub161410d ago

Every time I see this guys face it just reminds me of the devil of gaming. Everytime I see an article with this guys face. You know its bad news for gamers

fsfsxii1410d ago

Exactly man, every time you read Don Mattrick's name you know something bad is about to happen