270°
Submitted by MariaHelFutura 812d ago | interview

Boyes on PS4 Used Games video: 'We're having fun'

Arguably the defining point of Sony's E3 conference was the PS4 'Used Games Instructional' video, in which Sony Worldwide Studios President Shuhei Yoshida simply handed a PS4 game to SCEA VP of Publisher & Developer Relations Adam Boyes. It was an unexpected jab at the Xbox One policy, and a funny one at that. Is this a new, aggressive Sony we're seeing at E3? (E3, PS4, Xbox One)

Majin-vegeta  +   812d ago
And it worked.
darthv72  +   812d ago
probably
one of the best marketing vids they could make.

simple and to the point. bravo sony.
avengers1978  +   812d ago
It's so damn funny
blackbeld  +   812d ago
Finally Gamers are unite again.

Thank you Sony.
PirateThom  +   812d ago
This is like PS1 era Sony.
NatureOfLogic  +   812d ago
It really did bring back that feeling of the good days. nostalgia :)
Majin-vegeta  +   812d ago
We're just missing the RPG games.Once they get that locked in.We are set :D
Relientk77  +   812d ago
Sony, that video is genius, good job.
Axonometri  +   812d ago
I thought MS was going to KILL Sony at E3?
Why o why  +   812d ago
.......with laughter. Look at those smiley faces
#5.1 (Edited 812d ago ) | Agree(16) | Disagree(1) | Report | Reply
Cupid_Viper_3  +   812d ago
Microsoft was going to kill them like this.

http://expresswithgifs.com/...
NateCole  +   812d ago
Here is a good write up on that

http://www.dualshockers.com...
Jarhead1776  +   812d ago
I don't think Boyles gets out much haha
majiebeast  +   812d ago
Already 8.7Million views that beats the xbox unveil which is now at 5.7 million views with a whopping 3 million in just 2 days.

Goodjob Sony your troll video just beat Microsofts entire unveiling in 2days.
Skips  +   812d ago
The Xbox One vid has like a near 50/50 dislike ratio. lmao!

Dislikes are WAAAAY too low IMO. XD
NateCole  +   812d ago
It was THE defining moment. It will go down in history as the moment in time Sony gave power back to gamers/consumers.

All the other announcement/reveals are pale in comparison in terms of importance.
Bathyj  +   812d ago
Shu is hilarious. I love watching him struggle through the english language. His smile and body language say hes just a big geek and was so happy to be there. Like a giggly school girl.

That sort of excitement is impossible to fake.
SpinalRemains  +   812d ago
Simplicity is genius.

What else can you say?

From the policy, to the amusing video. It all favors SONY.

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