Amazon ad proof that Microsoft is paying publishers to advertise games as Xbox One titles?

An unsubstantiated rumor by a trusted member of the NeoGAF gaming community mentioned Microsoft was paying big bucks to get publishers to show their titles as Xbox One games. If this Amazon ad is anything to go by, there's a chance that that rumor is not far off the mark.

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GamersHeaven1987d ago

They did this generation too didn't get them that far.

US8F1987d ago (Edited 1987d ago )

Not surprised really, since most of the people like to be told what to think these days. I mean a herd of sheep can only be treated that way

I hope this console fails BIG. and if it doesn't blame yourselves when the shit hits the fan.

xHeavYx1987d ago

MS can pay as much as they want, what good has it done to them in the past? I know Playstation will give me quality games

JokesOnYou1987d ago (Edited 1987d ago )

lmfao, proof? bwahaha you guys cant be serious, so now micro isnt allowed to advertise? So all those past ps3 amazon ads are called what?= Just a business deal. lol, What are you guys afraid of?

papashango1987d ago

wtf happened to Neogaf. When did it become so....

ZombieNinjaPanda1987d ago

But there is Playstation 4 and The Last of Us right there at the bottom too.

Army_of_Darkness1987d ago

All companies have these ads, the only difference is that MS goes to the extreme to make us think 3rd party games are only available on their console and I'm sure we all expected that anyways...
Live gameplay demos is what I'm gonna be looking for.

EVILDEAD3601987d ago

Both MS and Sony do it.

At the PS Reveal, there were games you never knew were on other consoles.

On stage, Sony did a good job in the regard with Diablo 3.

Last year, the TV ads for Assassin's Creed 3 took the same approach MS does with Call of Duty, as the game 'appeared' to be exclusive to the PS3.

At the end of the day, COD games is the biggest game on the PS3 as it is on the 360, and Assassin's creed 3 sold well on the PS3.


Tee7soo1987d ago (Edited 1987d ago )


Ritsujun1987d ago

JokesOnYou's joking on herself.

+ Show (5) more repliesLast reply 1987d ago
The Meerkat1987d ago

They took 50% market share away from Sony. It DID work.
I don't agree with the tactic and I absolutely disagree with the direction they are taking now but you can't deny the effectiveness on the casual gamer.

MonkeyNinja1987d ago

"They took 50% market share away from Sony."

But remember that
- PS3 launched 1yr or later than Xbox 360
- PS3 launched at $100-$200 more than competition
- 3rd party games ran like crap on PS3 for long time
- (rumor) Microsoft added refurbished RROD consoles to overall sales, bumping up their numbers
- Microsoft spent TONS of $ on ads, timed exclusives, and PR

In other words, Sony screwed up and practically handed Microsoft this gen on a silver platter, but still came out on top in the end.

Qrphe1987d ago

>50% of the marketshare

It's like people want to forget about the Wii

B-radical1987d ago

agreed and to people who say ps3 released 1 year later who cares xbox had to build its name from 1 console before the 360 sheesh

Rainstorm811987d ago


It didnt hurt the PS1 or PS2...and looking at the path MS is going down they will never have a gaming console as successful as either of those

wiz71911987d ago

@MonkeyBootey Yeah but it took the a whole generation though it took them years to catch up.

Oh_Yeah1987d ago

@MonkeyBootey "(rumor) Microsoft added refurbished RROD consoles to overall sales, bumping up their numbers"

That's not a rumor that's a fact, as soon as consoles are shipped to retailer it's counted as obviously they had padded numbers, I estimate around 20 million... I know some people who have had 5! 360's this gen.

Hicken1987d ago

I could be wrong- I'm not- but I don't recall that the PS2 was at its current sales at 7 years old.

So, no, they DIDN'T steal 50% market share.

GrandTheftZamboni1987d ago

They took 50% market share away from PC.

ChrisW1987d ago

Both PS3 and Xbox360 have approx 77 million consoles sold. That's about half of the PS2's total sales. So, in a way, MS did take 50% of the market share for hardware. As for software... Well, that's a different story.

Ritsujun1987d ago

LOL @ ChrisW's kindergarten logic.

+ Show (7) more repliesLast reply 1987d ago
fermcr1987d ago (Edited 1987d ago )

"Amazon ad proof that Microsoft is paying publishers to advertise games as Xbox One titles?"

So ?

Don't particularly like Microsoft, but lately they are getting all kind of crap from gaming "journalists". A lot of stupid and pointless articles. Do you expect Microsoft to pay Amazon to advertise a game and say it's on the PS4 and X1 ?

Sony does the same thing where i live. I've seen advertisements of FIFA on the TV, and they say it's a PS3 game (no mention of other platforms). Where is the article bashing Sony ?

US8F1987d ago

@fermcr, Prove it!? your full of it and you know that. I have never seen it or xbox either other than exclusives. What I have seen is the type of consoles it would be on at the end of the trailer. I swear these Microsoft fanboys going around calling us fanboys when we reason with them.

fermcr1987d ago

"Prove it!? your full of it and you know that."

Let's see if you are man enough to apologize!

FIFA ad that only mentions the playstation platforms.

green1987d ago (Edited 1987d ago )

He is right. I don't understand what the problem is here because it is standard industry practice.

In the UK, i have seen adverts for Assassins Creed, Battlefield 4 and FIFA that only made mention of the PS3.

EDIT: I can see that fermcr has already backed up his claim.

US8F1987d ago (Edited 1987d ago )

@fermcr I did not see this on my tv but you proving it makes me wrong. So i appologize for calling you a fanboy. Sorry, I have been attacking fanboys for a long time, I over reacted + bubble for the proof

vega2751987d ago fifa assassin's creed frycry

now there's your proof that sony also does the same yet don't get half the flak MS does for what's call business.

RM-TatoTiburon1987d ago

@US8F buddy i invite you to see the Fifa 13 ads in europe

and i want you to tell me if you can see any xbox logo or even the controller.

Sony does it too or do you think EA made this ad for free?

You have to understand that sony as microsoft it's a company who works for money no for you

US8F1987d ago (Edited 1987d ago )

@vega @RM Ok guys I admit I was out of places, and over reacted. I hate fanboys and seeing it everywhere made me be blinded on who is genuine and who isn't.

Again Sorry Fermcr

JokesOnYou1987d ago

US8F, as much as I dont like your attitude I still respect anyone who can man up and apologize.

Why o why1987d ago

Ha makes us bond like nothing else..ha ha. Nice 1 guys

duckmysick1987d ago

The CONSOLE WAR IS IN FULL EFFECT BITCHES!!! LOL...bro's and soldiers of (console) war! Only half the battle has commenced.. Sony's is around 8'o clock. I personally didn't feel M$ E3 as much as some guys on here....BUT IF YOU THINK FOR FUCKIN SECOND THAT BOMBS WON'T BE DROPPED AT SONYS PRESSER..THEN YOU ARE FOOLISH!! p.s theres nothing wrong with being a fanboy..stand up for what you believe in!

+ Show (9) more repliesLast reply 1987d ago
Godmars2901987d ago

Worldwide. Was another matter in the US.

And all they seem focused on is the US. In all three generations they've been gaming, no matter what they've said or done.

ThatCanadianGuy5141987d ago (Edited 1987d ago )

I'll just leave this here.


DragonKnight1987d ago

now we know what to look for.

stuna11987d ago

But this could also give substance to the fact of why Amazon is saying XBone pre-orders are supposedly higher than the PS4's

malokevi1987d ago


stuna11987d ago

I think the difference is here we're talking about the biggest gaming event in the country! Running a 30 second tv spot is really not comparable IMO!

Stage presence trumps air time every time!

If someone step on stage for a product unveiling, it kind of gives the impression that they are actively supporting the product!

People tend to gravitate toward the product that more support is shown for! In the case of Microsoft I definately don't think that's a good idea.

malokevi1987d ago


So... what's the problem^ If thats the case, then MS is doing exactly what it should be doing... putting its assets to work.

Putting its money where its mouth is.

1b in games, endless cash spent on whooing developers... seems like Sony will have its work cut out for them.

feeter1987d ago

@ stuna1 so I guess Destiny is only coming out for PS4 since Bungie was at the PS4 reveal... So Sony should get as much flack as M$... maybe not as big as E3 but similar... all companies do this bs

nosferatuzodd1987d ago (Edited 1987d ago )

thats microsoft going down kicking and screaming and trying too take sony and nintendo with it thats the reason why i hate them so much

killacal131987d ago

Who cares if they buy what ever advertisement space they want, I never buy out off seeing a regular advertisement, I always look 4 the best product, informing myself before I make a choice, like it's supposed to be done, therefore PS4 !!!!!!!!!!!!!!!!!!!!!

daedra1987d ago

didnt get them that far? microsoft didnt pay for nothing last gen in these terms and yet they came out first place

Jazz41081987d ago

Who gives a crap what ms spends there money on when it comes to advertising. I only care about the one billion spent on exclusive games. Not being a fanboy here but I dont believe sony could even afford one billion just ont exclusives right now. Correct me if im wrong please.

titletownrelo1987d ago (Edited 1987d ago )

there should be "rules" for E3, lol. Only exclusives allowed for SONY and M$, let third party developers display their games on the platform of their choosing.

Flames761987d ago

When you look at the PS3 loss of over 5 billion and the Xbox 360 bringing in billions of profit since september 07 looks like it did well for them.They both have shipped over 80 million consoles worldwide.The Xbox 360 owns america where 60% of the gaming market is.Yea you may want to get them facts straight

TAURUS-5551986d ago

unbelievable...these cheap b$%stards

+ Show (11) more repliesLast reply 1986d ago
Rearden1987d ago

Microsoft is resulting to all sorts of shady tactics now.

yugovega1987d ago (Edited 1987d ago )

i've seen this from sony as well when some multiplatform games commercial is on and at the end you see ps3. it's business and if it lets people know it's on your system then there should be no issue.

granted it seems bad but it's the developers that are agreeing to it, and the developes are making the business choice so if it works then why be mad at the one giving the money? just like the doritos king. everyone still loves doritos but call him he sellout. think about it.

rdgneoz31987d ago

There's a difference between paying to have your name highlighted in an ad for a game, versus paying a pub to not bring the competition's version of the game to a gaming expo.

"The rumors are that PS4 versions of multiplats, by those who do take the money, won’t be shown AT ALL. Not on stage and not on the show floor."

Hopefully its not true at all.

Godmars2901987d ago

Except MS has repeatedly been know to do so more. FFXIII, when the game still sold more on the PS3, is perfect example of such even though it failed.

Death1987d ago

If Microsoft is paying for the ad, it will be for the Microsoft platform only. If the publisher is paying for the ad, it is for all platforms. Sony is just as capable of helping their publishing partners out. Advertising sells games.

Raoh1987d ago

"Microsoft is resulting to all sorts of shady tactics now."

What do you mean now? I always wondered why people never noticed that this is how MS gets down. This has been the case since as far back as I can remember in the days of windows 3.1.1 transition to Windows 95 and currently to date.

This is not a new MS this has always been MS.

greenpowerz1987d ago (Edited 1987d ago )

I have proof MSFT has a brainwashing machine programed to make retailers and developers to block out PS4. Whenever PS4 is shown people see nothing and hear nothing when it's mentioned.

Neogaf isn't allowed as a source for the millionth time already.

mario191987d ago (Edited 1987d ago )

Downgrade all of his bubbles before the big stories come out. This guys bull**** is on par with Microsoft PR

yugovega1987d ago (Edited 1987d ago )

why is his opinion less important then yours?

edit: just because he supports msft in all his posts doesn't mean that isn't his real opinion. most the people on this site defend sony with every word they type am i to believe they all work for sony? like everyone calling polygon and msft troll reviewer and they were paid off by msft? some of what he says does make sense without fanboy glasses. since i hve been on this site i see alot of conspiracy theories from sony fans and i really don't see it. then again there are those people who steal think 9/11 was an inside job too.

MonkeyNinja1987d ago

@ yugovega

Obviously you haven't been on this site long. He is either an extremely dedicated troll or works for Microsoft PR.

mario191987d ago (Edited 1987d ago )

Opinion? Lol have you seen his comment history?

JokesOnYou1987d ago (Edited 1987d ago )

yugovega....because he's a self conscious sonyfanboy who's threatened by anyone who disagrees with him.

I agree he might be over the top but no more so than about 500 other sonyfanboys yet you dont see them asking anyone to censor their comments.

greenpowerz1987d ago

Breaking news. My same sources from Neogaf state that this brainwashing machine also has a mode that renders Sony helpless. It is said it will make Sony powerless to advertise their own products and make their own deals or book Streaming or TV for their presser etc.

The game Destiny reveal was a glitch, it worked its magic for Sony but was suppose to work for MSFT.

mario191987d ago

-1 Bubble again on greenpowerz

+ Show (3) more repliesLast reply 1987d ago
brave27heart1987d ago (Edited 1987d ago )

How did green "One bubble" powerz get all those bubbles? The mans been downgraded more times than anyone on this site.

On topic what MS is doing is simply called business. Might sound underhand or shady but dont blame them, it clearly works.

Now planting people in the audience to cheer your press conference, thats worse in my opinion.

wenaldy1987d ago (Edited 1987d ago )

Dont you love all these rumors, smug? It came from Neog*f..!!

I just rephrase on what tetsuhana (scroll down) mentioned to us already.

1. Confirmed Microsoft is actively attempting to get developers to not mention PS4 versions. If they don't say "OUR GAME IS EXCLUSIVE FOR XBONE" expect a PS4 version. #truthfact

2. More DRM messaging at Gamescom. There is no rental strategy. Try to sweep it under the rug and hope people don't remember.

3. Cloud power was designed as DRM. Period. DRM was Microsoft's idea. EA and Ubisoft are supporters, Activision slightly less so.

4. DRM plans are actually worse than what they've stated.

5. Mirror's Edge 2 at MS conference.

6. Prince of Persia (reboot?) at MS conference.

7. Secret Phil Spencer game = World of Tanks

8. Live paywall still there.

9. Dead Rising 3, and exclusive DLC for another Capcom game at MS conference.

10. No online paywall for PS4. Unconfirmed.

11. No DRM info for PS4.

Redempteur1987d ago

"Neogaf isn't allowed as a source for the millionth time already. "

Thanks for the laugh..

You do know that many web-magazines are just Using GAF as a source of their news since god knows when ?

SpideySpeakz1987d ago

XBL Gold is required, also. No more XBL silver

M-M1987d ago

This is why you don't give greenpowerz more bubbles, now his posts are even more delusional than before.

KwietStorm1987d ago

Why are you so anxious to lose all your bubbles again? What is your real purpose on this site?