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Blitz establishes download division for next-gen titles

The division, Blitz Arcade, has received a boost after the publisher developed three Xbox 360 titles for fast food chain Burger King, invigorating the company and proving it was capable of turning around fast, high-quality concepts in record time.

"One of the things that the Burger King deal opened up was that at the time it came about we were also looking at electronic distribution of videogames. This is an absolute winner, for the public and the developers," revealed Philip Oliver, CEO of Blitz, speaking exclusively to GamesIndustry.biz

"What we've done with the team that worked on the Burger King project is we've set up a new division called Blitz Arcade, and we intend to make lots of arcade games for direct download."

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