Mobot: Take a look at the top free apps on the App Store and you’ll see Candy Crush Saga riding high. It’s pretty popular, man. Now take a look at the highest grossing apps, and right at the top is – you guessed it – Candy Crush Saga.
See, Candy Crush Saga is nothing short of a master-class in how to milk money from the smartphone gaming masses. But that's not to say it's bad.
On paper, Candy Crush Saga is nothing special, a same-old brightly coloured match-three game with power-ups wiping out entire columns and rows and colours and the like. Further combining those power-ups, you can remove seriously large areas of candy in one go. That much is entirely familiar.