Try our new beta! Click here
Submitted by mathsman 955d ago | news

Sony Launch PlayStation 4 Branded Competition

Sony Computer Entertainment Europe (SCEE) has launched their first competition featuring the PlayStation 4 branding, offering consumers the chance to win tickets to the UEFA Champions League Final Wembley 2013. Going further than simply using the PlayStation 4 logo in association with the competition, SCEE are actually using this activity to raise awareness of some of the forthcoming console’s unique features. (Culture, PS4, Sony)

supremacy  +   955d ago
wonder if theyll be doing something similar out here in the u.s
deanobi   954d ago | Spam
GalacticEmpire  +   955d ago
Wonder if this is a result of the new marketing firm they went with for PS4? It's certainly a step in the right direction and building hype for PS4 now is smart since officially it has no simlarly specced competition.
wenaldy  +   955d ago
Barca the Champions!!!!!!!!
Brian1rr  +   954d ago
Madrid will win La Decima
BattleAxe  +   954d ago
If SCEA were to do something like this for Hockey in Canada, that would win Sony some huge brownie points.
Cryptcuzz  +   954d ago
Europe with Champions League, Canada with hockey, US with football, Asia with E-sport would be awesome. I'm sure they will advertise the PS4 in all major sporting and entertainment event, given the PS4 has an expected budget of $100 million in advertisement alone in the U.S.

Add comment

You need to be registered to add comments. Register here or login
New stories

GoManga Int., ORC Debut Indie Games At BSR IRacing Touring Car Championship

6m ago - Higher Eclectic’s initiative to provide its Indie Game Developers with Livestream and TV coverage... | PC

StarCraft II: Legacy of the Void (PC) Review | VGChartz

7m ago - VGChartz's Daniel Carreras: "Legacy of the Void doesn't so much conclude StarCraft II with a bang... | PC

HotLiked - What the Internet is talking about right now

Now - Kill some time at You will regret it... | Promoted post

How to Play as Rick Grimes in Fallout 4

7m ago - Fallout 4 is known for its rich character creation tools, the players some of the best recreation... | PC

Review: New Style Boutique 2: Fashion Forward - Surprisingly good - Gaming Boulevard

7m ago - The guys of Gaming Boulevard wrote their review of New Style Boutique 2 and concluded: New Sty... | 3DS

Street Fighter V Beta Hacked on PC

10m ago - Street Fighter V beta has been hacked on the PC. Yes, that’s right, the cracked beta can be downl... | PC