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Submitted by caleb4779 468d ago | opinion piece

The 720 Spin Campaign: What Adam Orth's Resignation Tells Us About the Next Xbox

BigBoxGaming-"Adam Orth recently resigned from his position as a Creative Director for a yet to be announced Xbox 720 game, after his controversial comments about the “always online” component of the Xbox 720."

"Now, resigning from his position was the appropriate thing to do, given Microsoft’s media blackout up to this point regarding their next console...However it does raise questions about what type of outcry we are going to see once the official announcement is actually made."

"The concept of always online is not popular among gamers, and seems to be a risky venture from a potential market standpoint, given the amount of reliable networks throughout the world...Which raises the question, if gamers are obviously against the idea then who is Microsoft trying to impress?" (Adam Orth, Industry, Microsoft, Xbox One)

gabescow  +   468d ago
I feel bad the guy lost his job over this, but if you haven't figured out the dangers of Twitter by now it's your own fault.

As for the 720, it looks like Microsoft will either fail miserably this gen or bring in a new era of console/media devices.

It's hard to tell, because on paper the Zune looked like a good idea too.
aviator189  +   468d ago
I think zune is great and had no issues with it. Even the sound quality was superior to a ton of other mp3 devices I had used including my ipod touch and is one of the reasons why I still use a Zune hd to this day.

It's just too bad it never gained traction with the general public but whoever did use it had very positive thing to say about it.

As for the 720, I think the 'always online' feature is probably reserved not for the games, but rather other media services on the xbox. And who knows exactly what the term means.
#1.1 (Edited 468d ago ) | Agree(5) | Disagree(4) | Report | Reply
gabescow  +   468d ago
Good point, and my reference to Zune was more a comment on how sometimes things just take off and others don't. Not really a reference to the quality of the device.

For Microsoft, having a game console that "requires" an online connection may end up being one of those things that technically should work, but the market may just not be ready for it. It seems obvious gamers aren't too hot on the idea.

As for me I want my console to deliver good games, with Microsoft looking like they are focused on so many things at once, I can't help but feel the games are going to suffer as a result.
BABYLEG  +   467d ago
I've fought people who disrespect the ZuneHD. The history books are going to list it as a hero because in the end, every Microsoft product out right now is modeled after the zunes software.

long live Zune. Dropped it in the rain and didnt notice until I was going to school the next day and saw it in the driveway.. IT STILL WORKS
GetSnooked  +   468d ago
Can't the next xbox just be neutral, neither failing or bringing " a new era of console/media devices"?

Why does everyone think that things can only be a huge success or, an utter failure?
SpinalRemains138  +   468d ago
Didn't you know? Fanboys live in a constant state of extremes and hyperboles.

There is no middle ground around here.
caleb4779  +   468d ago
It is starting to sound more like a new tech gadget than a console.

(granted it isn't "announced" yet but with all the rumors, comments, and leaks floating around I would be surprised if it turns out much different from what we have already heard about)

Could still end up being cool, just not in the way gamers are used to, or expect.
GetSnooked  +   468d ago
Or, it could end up being a console WITH ADDITIONAL features.

Microsoft may be following the idea of the development of mobile phones.

You begin with the old single-purpose cellphone (in this case, the gaming console). Using this as the base, you implement in the music and video functions (so all the stuff they're adding into the xbox now). Then they added in online capabilities and gaming into phones (which was the starting base for the xbox).

Just my thoughts though.
Rusty515  +   468d ago
But for a brand that started out as a gaming console, it should mainly be focused on gaming. If Microsoft wants to add all these media features, that's cool, but don't neglect the gaming side of it. (Which shown by the last years of the 360, they did.)
dcbronco  +   467d ago
Snooked

Funny so many are against a console having multiple functions, but a couple of billion people buy cellphones with more and more features. It kind of makes you think this is all fanboy talk(read know). Especially given the fact that the PS4 will include all of the same features. But it's like when Sony says developers could block used games on the PS4 but Sony won't. But the developers will use the technology Sony patented to block them but it's not really Sony that's doing it. And they will believe them because they so want to believe.
#2.1.2 (Edited 467d ago ) | Agree(2) | Disagree(0) | Report
Skynetone  +   468d ago
Adam Orth got fired because of the power of the ps4
Vames  +   468d ago
But he wasn't fired, he resigned.
Kennytaur  +   468d ago
He resigned... In fear! Or something, you know... Go Playstation, yeah...
ChiTownDoc  +   468d ago
I love how a few of you keep fixating on the resigned vs fired thing. He may have "resigned"...meaning the resignation letter was put on his desk and he was allowed to sign it to maintain some dignity. Make no mistake...he was FIRED.
nix  +   468d ago
getting fired was bad. probably a tight slap on the wrists would have been enough.

i think... nextbox is gonna try to win the american market with their tv and other shows apart from games. i think that's their main agenda. europe and japan/asia is practically sony's turfland so MS trying to keep the US market to themselves sounds plausible.
gameonbro   468d ago | Spam
Jek_Porkins  +   468d ago
People aren't even looking at the fact that Orth blatantly made fun of Microsoft fans and 360 owners in his Tweets, yes his views probably contributed, but let's not lose the fact that he was trolling Microsoft customers and I'm sure that had a lot to do with his leaving, opinions aside, you simply don't put down customers for where they might live.
KillrateOmega  +   468d ago
I Feel A Little Bad About Him Losing His Job...
But he ultimately brought it on himself. You NEVER insult your potential customers based on where they live and arrogantly imply that they are stupid. The topic of 'always-online' was, and still is a hot topic. How did he think this was going to end?

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#7 (Edited 468d ago ) | Agree(0) | Disagree(0) | Report | Reply
Supermax  +   468d ago
America fuck yea!
artdafoo  +   467d ago
Sure they can say oh dont worry always online will only be for " TV cable box mode " it wont be when it on " console mode " Now given M$ track record how many of you actually beleive it ? Ooh yes im sure they would never use the fact thats it always online to check what, how and when youre playing a game. So its basically a matter of trust if the nextbox is always online. How much do you trust M$ or for that matter any console maker ?
#9 (Edited 467d ago ) | Agree(0) | Disagree(0) | Report | Reply

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