DropTheMike.com recently interviewed Mark Harper, VP of Strategic Relations for search company GenieKnows.com. One of the key pieces of their brand today is a gaming portal/search engine called Genie Knows Games.
The games arm of the company most recently ran a promotion where they gave away $25,000 worth of gaming gear to one lucky winner. Proving they mean business.
Check out the interview, then check out their site.