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Does the gaming industry work hard enough on its reputation?

GI - Big budget ad campaigns, PR junkets, celebrity endorsements, and sponsorships. When it comes to selling products, the money and time invested in creating brand noise shows the real scale of ambition in the gaming industry. Yet when it comes to the collective, longer-term reputation of gaming, this ambition fades into the background by comparison.

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gamesindustry.biz
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