50°
Submitted by wita 842d ago | interview

What it means to be a ‘whale’ — and why social gamers are just gamers

GamesBeat writes, "The 'whales' of the social-gaming world are a mystery to most of us. As the biggest spenders, they make up a tiny group (think about 2 percent of audiences) that drives most of the revenue for publishers of these games. But the word 'whale' isn’t a flattering term, and neither are the numbers associated with it. These are people, not just customers.

It’s easy to think of whales anonymously because we’re not quite sure who they are or how they think — they’re often elusive due to the stigma that surrounds them. We know they play social games, but are they social? Are their habits casual or obsessive? What kind of people are they?" (Casual games, Culture, FarmVille, Industry, Legacy of Heroes, PC)

JeffGrubb  +   842d ago
Zynga: "MAN THE HARPOONS!"
SybaRat  +   842d ago
PETA has already condemned this.
deantak  +   842d ago
Nice story.
wita  +   842d ago
Thank you!
Sadie2100  +   842d ago
It's crazy I never heard of some of these games, and people are spending hundreds of dollars on them!
joab777  +   841d ago
This is why its coming to daed space and black ops. Maybe it isnt so bad. Most ppl hate it but if its a small percentage giving alot of money to these companies so they can fund more games, whats the harm. I know its a slippery slope and we a worry that games will cost $200 instead of $60 but i dont think developers are gonna do that yet...it would be suicide. Whale is the term they use in vegas to describe gamblers that spend a ton. Its funny how we use it for gamers now. I will admit that its a little dirty to prey on ppl that have spending problems, but u offer a product and ppl pay or they dont.
darkronin229  +   842d ago
I can't imagine dropping hundreds of dollars on just one game, even if I did have the money (note: that's why I never really played MMOs before). These guys are hardcore.
Tolkoto  +   842d ago
I must be a social gaming plankton.
Hicken  +   842d ago
I think I'm an amoeba.
idontgetit  +   842d ago
Fascinating read -- always wondered about this!
Soldierone  +   841d ago
Just because you go waste 100 dollars on some casual game doesn't make you any different from other casual gamers.... You are just the reason why the rest of us are getting punished with fee's to play models..... thanks a lot....
DarkBlood  +   841d ago
to be fair they were never anything like us, we cant exactly brush em off with a broom or anything
Veneno  +   841d ago
A social gaming "Whale"? Kinda has sexual overtones to it. Somebody call Adam Sessler !!!!!!!!!!
Heisenburger  +   841d ago
Did anybody else click here just to see what it means to be a ‘whale’?

:/

Add comment

You need to be registered to add comments. Register here or login
Remember
New stories
30°

[FGP] Above - Beautiful First Person Puzzler Set On A Mysterious Floating Island

1h ago - Above is a gorgeous first person puzzler set on a magical floating island and featuring Myst-esqu... | PC
40°

ID@Xbox: the 10 most interesting games of E3 2015

1h ago - The E3 is the bearer of great news for all the AAA titles most anticipated, but Microsoft has als... | Xbox One
Ad

Bulbapedia

Now - The community-driven Pokémon encyclopedia. | Promoted post
30°

Is Dragon Quest really unpopular with Western gamers?

1h ago - It's that lovely time again: a new Dragon Quest game is coming, and Square-Enix is making asinine... | PS2
20°

Good Game Pocket - Episode 99

2h ago - Good Game Pocket has almost hit 100 episodes. But in the meantime, NichBoy tackles the tough... | PC
30°

The Legend Of Heroes: Trails Of Cold Steel To Launch This November In North America – Rumor

2h ago - The Legend Of Heroes: Trails Of Cold Steel is apparently going to be released in North America on... | PS3
Related content from friends